Mark Manson

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms where I'm podcasting, I've got YouTube videos, I've got newsletters, I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms where I'm podcasting, I've got YouTube videos, I've got newsletters, I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms where I'm podcasting, I've got YouTube videos, I've got newsletters, I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms where I'm podcasting, I've got YouTube videos, I've got newsletters, I've got blogs. And the strengths and weaknesses of every platform is different.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So What I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So What I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So What I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So What I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So What I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms. I'm podcasting. I've got YouTube videos. I've got newsletters. I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms. I'm podcasting. I've got YouTube videos. I've got newsletters. I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms. I'm podcasting. I've got YouTube videos. I've got newsletters. I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms. I'm podcasting. I've got YouTube videos. I've got newsletters. I've got blogs. And the strengths and weaknesses of every platform is different.

It's a great question. So the way I look at it is that we live in this world now where it's a multi-platform business. We're on all the different social platforms. I'm podcasting. I've got YouTube videos. I've got newsletters. I've got blogs. And the strengths and weaknesses of every platform is different.

For example, YouTube is great at discovery and audience building. It's not so great at monetization. So I don't really worry a whole lot about making YouTube profitable. I just want it to grow the audience as much as possible. And then I'll just funnel those people into the newsletter or into the podcast or something else like that. As you know, podcasts are great business models.

For example, YouTube is great at discovery and audience building. It's not so great at monetization. So I don't really worry a whole lot about making YouTube profitable. I just want it to grow the audience as much as possible. And then I'll just funnel those people into the newsletter or into the podcast or something else like that. As you know, podcasts are great business models.

For example, YouTube is great at discovery and audience building. It's not so great at monetization. So I don't really worry a whole lot about making YouTube profitable. I just want it to grow the audience as much as possible. And then I'll just funnel those people into the newsletter or into the podcast or something else like that. As you know, podcasts are great business models.

For example, YouTube is great at discovery and audience building. It's not so great at monetization. So I don't really worry a whole lot about making YouTube profitable. I just want it to grow the audience as much as possible. And then I'll just funnel those people into the newsletter or into the podcast or something else like that. As you know, podcasts are great business models.

For example, YouTube is great at discovery and audience building. It's not so great at monetization. So I don't really worry a whole lot about making YouTube profitable. I just want it to grow the audience as much as possible. And then I'll just funnel those people into the newsletter or into the podcast or something else like that. As you know, podcasts are great business models.

Some platforms are very good at discovery and finding new audience, but they're not great at monetizing. Other platforms are great for monetizing, but it's harder to grow. And different platforms also attract different types of people. So what I've really been focusing on the last couple of years is trying to lean into the strength of each platform and not worry about the weakness.