Mark Manson

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So there's a paradox of self-awareness that I think we all struggle with.

And it kind of doesn't make sense on the surface, which is that we spend every moment of our entire lives with ourselves.

So you would think that we would understand ourselves better and more accurately than anybody else.

Yet we all struggle so intensely to accurately perceive ourselves.

We all have blind spots.

We exaggerate certain aspects of ourselves.

We imagine that everybody is looking or laughing at some aspect of ourselves that they don't even notice.

And so there's this weird contradiction in each of us in that we are self-obsessed, yet we are not accurate in our obsessions.

And I think this obsession with understanding ourselves, it's a natural human drive.

And it is the reason why we're so drawn to all these personality tests, all these assessments.

And I don't know if you remember, like back in the old days with Facebook, there were like new, like what Harry Potter character are you?

Or like what Star Wars character are you?

And everybody would sign up and take all these tests and then send it to their friends and compare them.

There's something about defining and labeling ourselves that is overwhelming.

distinctly human and natural.

And of course, marketers discovered this at a certain point and they started leveraging it to sell their shit to us.

And certain personality assessments proliferated in the corporate world and are probably the most popular personality assessments today.

Now, the most popular of these corporate driven assessments is known as the MBTI or the Myers-Briggs type indicator.