Mark Zuckerberg

And a lot of people were proposing that from the perspective of running away from the Facebook brand. They were like, oh, well, does the Facebook brand have issues? Do we need a new brand? And I was like, we don't run away from that.

And a lot of people were proposing that from the perspective of running away from the Facebook brand. They were like, oh, well, does the Facebook brand have issues? Do we need a new brand? And I was like, we don't run away from that.

It might make sense one day to not have Facebook be the lead brand for the company because we do so many different things, but I'm only going to do this when we come up with a brand that is going to be evocative of the future that we're trying to build because we run towards something. We don't run away from things. And when we got to Meta, then I was like, all right, we're here.

It might make sense one day to not have Facebook be the lead brand for the company because we do so many different things, but I'm only going to do this when we come up with a brand that is going to be evocative of the future that we're trying to build because we run towards something. We don't run away from things. And when we got to Meta, then I was like, all right, we're here.

And it was around the time when we were doubling down on the investment and where there was all the controversy. And it's like, look, if we're doing this, we're going to lean into this and we're going to do it. So let's do it.

And it was around the time when we were doubling down on the investment and where there was all the controversy. And it's like, look, if we're doing this, we're going to lean into this and we're going to do it. So let's do it.

Yeah. I get it. But I don't know. we align around a vision and a mission of what we're trying to do and we run towards it. That's always been how we've operated. Yeah.

Yeah. I get it. But I don't know. we align around a vision and a mission of what we're trying to do and we run towards it. That's always been how we've operated. Yeah.

Yeah, no, I mean, we're a company that puts a flag down around what we're doing and we're going to go do it. It's like, put a wall in front of us, there's going to be a mark-shaped hole in the wall.

Yeah, no, I mean, we're a company that puts a flag down around what we're doing and we're going to go do it. It's like, put a wall in front of us, there's going to be a mark-shaped hole in the wall.

What do you mean?

What do you mean?

I just like, I'm trying to do inspiring things. I mean, yeah, I don't know. I'm also really competitive.

I just like, I'm trying to do inspiring things. I mean, yeah, I don't know. I'm also really competitive.

What do you mean? I was just thinking about other things that I'm doing. I'm like, what have I started doing? I got into all these more extreme sports and fighting and stuff. I don't know. We face a lot of competition and a lot of different aspects of what we do. There's the social media competitors. There's the platform competitors. I think Apple is a bigger competitor than people realize.

What do you mean? I was just thinking about other things that I'm doing. I'm like, what have I started doing? I got into all these more extreme sports and fighting and stuff. I don't know. We face a lot of competition and a lot of different aspects of what we do. There's the social media competitors. There's the platform competitors. I think Apple is a bigger competitor than people realize.

They kind of think, hey, they're doing a different type of thing, but I don't know. I think over the next 10, 15 years, I think that kind of like battle over, ideological battle over what should the architecture be of the next set of platforms. Are they going to be the closed integrated model that Apple has always done? Which again, I mean, there are multiple good ways to build things.

They kind of think, hey, they're doing a different type of thing, but I don't know. I think over the next 10, 15 years, I think that kind of like battle over, ideological battle over what should the architecture be of the next set of platforms. Are they going to be the closed integrated model that Apple has always done? Which again, I mean, there are multiple good ways to build things.

So I think if you look at the different generations of computing, PCs, mobile, they've all had sort of a closed, integrated version and an open version. And the thing that I think there's just a ton of recency bias around is because iPhone basically won.

So I think if you look at the different generations of computing, PCs, mobile, they've all had sort of a closed, integrated version and an open version. And the thing that I think there's just a ton of recency bias around is because iPhone basically won.