Mark Zuckerberg

So I know there's that. There is the thing about controlling our own destiny. It's strategically valuable.

So I know there's that. There is the thing about controlling our own destiny. It's strategically valuable.

We did this calculation or estimate at some point where it's like, how much money do we lose from our core family of apps to the various taxes that the platforms have to when they tell us we can't run the ad business the way that we think we should be able to, when they tell us we can't ship certain products so that way people use the things less or like them less.

We did this calculation or estimate at some point where it's like, how much money do we lose from our core family of apps to the various taxes that the platforms have to when they tell us we can't run the ad business the way that we think we should be able to, when they tell us we can't ship certain products so that way people use the things less or like them less.

It's hard to exactly estimate it, but I think we might be like twice as profitable if we own the platform or something. So I think from that perspective, that's worth a lot. Just from like a pure like dollars perspective, which is not primarily how I come at this stuff, but even like now I've learned a thing or two since the Yahoo days. So now I at least am able to like,

It's hard to exactly estimate it, but I think we might be like twice as profitable if we own the platform or something. So I think from that perspective, that's worth a lot. Just from like a pure like dollars perspective, which is not primarily how I come at this stuff, but even like now I've learned a thing or two since the Yahoo days. So now I at least am able to like,

I might not be able to convince all the investors that we should be investing to the extent that we are in Reality Labs if I didn't control the company. But at least I can sort of articulate a case for why I am confident that it's going to be good over time. But for me, it's always been way more about the product experience and what you can enable and build.

I might not be able to convince all the investors that we should be investing to the extent that we are in Reality Labs if I didn't control the company. But at least I can sort of articulate a case for why I am confident that it's going to be good over time. But for me, it's always been way more about the product experience and what you can enable and build.

And one of the shifts, and this is sort of like a values shift. over time is one of the things that some of the early Oculus guys used to say to me, that there's a difference between building good things and awesome things. And good is good. It's helpful. It's useful. It's things that people use on a day-to-day basis because it adds something to their lives. But awesome is different.

And one of the shifts, and this is sort of like a values shift. over time is one of the things that some of the early Oculus guys used to say to me, that there's a difference between building good things and awesome things. And good is good. It's helpful. It's useful. It's things that people use on a day-to-day basis because it adds something to their lives. But awesome is different.

Awesome is uplifting and inspiring and just leads you to just be way more optimistic about the future. And it's just like this uplifting thing about humanity. And so I think a lot of what we've done with social media so far is very good. We've built these products. More than 3 billion people use them. on a near daily basis.

Awesome is uplifting and inspiring and just leads you to just be way more optimistic about the future. And it's just like this uplifting thing about humanity. And so I think a lot of what we've done with social media so far is very good. We've built these products. More than 3 billion people use them. on a near daily basis.

Yeah. And they use it because it is useful in their life. And in all these different ways. I mean, obviously, people vary. People use it for different things. But it's useful. And it helps people stay connected. It helps people build businesses. It helps people form communities. It's good. There aren't that many people on a day-to-day basis who get out of bed and are like, fuck yeah, social media.

Yeah. And they use it because it is useful in their life. And in all these different ways. I mean, obviously, people vary. People use it for different things. But it's useful. And it helps people stay connected. It helps people build businesses. It helps people form communities. It's good. There aren't that many people on a day-to-day basis who get out of bed and are like, fuck yeah, social media.

So I kind of think for my next stage, for the next stage of the company, the next 15 years, I want us to build more things that are awesome in addition to things that are good. And I think that they both matter. To me, this is a little bit of the next stage of what I want our company to stand for and be. And so I think a lot of the Reality Lab stuff that we're doing is going to be in that bucket.

So I kind of think for my next stage, for the next stage of the company, the next 15 years, I want us to build more things that are awesome in addition to things that are good. And I think that they both matter. To me, this is a little bit of the next stage of what I want our company to stand for and be. And so I think a lot of the Reality Lab stuff that we're doing is going to be in that bucket.

A lot of the AI stuff that we're doing, I think, is going to be in that bucket. There are a bunch of things in the apps that are going to be in that bucket, too. New apps, too. But I don't know, I think that there's just something that's fundamentally pretty good about that. Maybe it's also just where I am in my life. I like to think I'm young, I'm a little older.

A lot of the AI stuff that we're doing, I think, is going to be in that bucket. There are a bunch of things in the apps that are going to be in that bucket, too. New apps, too. But I don't know, I think that there's just something that's fundamentally pretty good about that. Maybe it's also just where I am in my life. I like to think I'm young, I'm a little older.

I do think that at this point, it's not just a meta thing. Also, in my personal life, a lot of what I personally value is doing things that are inspiring with people who I find inspiring. And so there's the personal version of this. It's like I get to work on interesting science problems with Priscilla and my wife and a bunch of awesome people.

I do think that at this point, it's not just a meta thing. Also, in my personal life, a lot of what I personally value is doing things that are inspiring with people who I find inspiring. And so there's the personal version of this. It's like I get to work on interesting science problems with Priscilla and my wife and a bunch of awesome people.