Mark Zuckerberg
π€ SpeakerAppearances Over Time
Podcast Appearances
At some point, they might decide doing it on meta services is not worth it.
They'll go do it on someone else if it's easier to do it in another place.
But we have a fair amount of experience dealing with
even those kind of adversarial attacks where they just keep on getting better and better.
And I do think that as long as we can keep on putting more compute power against it, and if we're kind of one of the leaders in developing some of these AI models, I'm quite optimistic that we're going to be able to keep on pushing against the kind of normal categories of harm that you talk about, fraud, scams, spam, IP violations, things like that.
Yeah, I mean, we have sort of this funny name for it, but we call it coordinated inauthentic behavior.
uh catalyze the virality of the narrative yeah i think there the question is you have to be i'm very specific about what is bad about it right because i think a set of people coming together or organically bouncing ideas off each other and a narrative comes out of that
is not necessarily a bad thing by itself.
If it's, if it's kind of authentic and organic, that's like a lot of what happens and how culture gets created and how art gets created and a lot of good stuff.
So that's why we've kind of focused on this sense of coordinated and authentic behavior.
So it's like, if you have a network of, you know, whether it's bots, some,
People masquerading as different accounts, but you have kind of someone pulling the strings behind it and trying to kind of act as if this is a more organic set of behavior, but really it's not.
It's just like one coordinated thing.
that seems problematic to me right i mean i don't think people should be able to have coordinated networks and not disclose it as such um but that again you know we've been able to deploy pretty sophisticated ai and you know counterterrorism groups and things like that to be able to identify a fair number of these um coordinated and authentic networks of accounts and take them down um
we continue to do that.
And I think we're, we've, you know, it's, it's one thing that if you told me 20 years ago, it's like, all right, you're starting this website to help people connect at a college.
And, you know, in the future, you're going to be, you know, part of your organization is going to be a counterterrorism organization with AI to, to find coordinated and authentic.
I would have thought that was pretty wild, but, um, but, but it's, um, but no, I think that that's, that's part of where we are.
But, but look, I think that these questions that you're pushing on now, um,
This is actually where I'd guess most of the challenge around AI will be for the foreseeable future.