Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Mathilde Collin

๐Ÿ‘ค Speaker
191 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

No, so what we've seen is we have far more upsells in new teams from the same organization using the product than on people upgrading to a new plan.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

So as an example, MailChimp started to use the product when we launched two years ago with their partnerships team that had partnerships at address with lots of incoming inquiries.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

And today they have 10 different teams using the product.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

And that's mainly how we make upsells.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yeah, so it's really to sell to a new team.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

It's not only switching to a higher plan because you need more inboxes, but it's just like the support team was using it.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Let's try to get the sales team and now let's try to get the HR team and let's try to get the communication team.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yes, we do.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

We have five people in the sales team.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yes.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

So for the moment, it's an inbound sales team.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

They qualify the people that sign up.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

And then if they think that it could be a good deal, then they will call them and help them with setting up the account and telling them more about what Frank can do.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Monthly is an option, and we have 80% of our users on a monthly plan.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

Yeah, no, I'm young.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

We didn't disclose that.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

So, you know, if you go back to what I said earlier, why I started this company and making more people happy at work, I think it's true.

SaaS Interviews with CEOs, Startups, Founders
EP 413: SaaS, $242k MRR, $13 Million Raised to Re-Invent Business Email with Mathilde Collin of FrontApp

And so I think right now my main goal is to make as many people as possible happy at work.