Matt Bernstein

brand of conspiracy do you want candace's brand is incredibly compelling and she has this huge audience and she already has this conservative sort of people that are primed to believe this slot that she's giving them the thing that strikes me about candace though and this is really where she's departed for me from like the traditional right-wing influencer route is like she does not care about the health or popularity of the republican party anymore it seems

Which is smart of her.

Which is smart of her career-wise.

But it's like, I think, which way, conservative grifter, you can become like the Erica Kirk now or you can become the Candace Owens.

I think they represent two very real factions, which is right.

Erica Kirk is like, I want the billionaire donors at Turning Point USA and CPAC and all these things to continue giving us more money than ever.

Mm-hmm.

And we can just like firm up the Republican institutions, whereas you have Candace and like Candace doesn't give a fuck what happens, you know, as long as Candace does well for Candace.

No, she's not.

And I will also say that a lot of people in my own audience that I've gotten messages from have been kind of thinking that Candace is doing a left pivot, and she's not.

I really want people to understand that just because she's anti-Trump and anti-genocide, we've seen from Marjorie Taylor Greene, that does not mean you are becoming a leftist.

Right.

He's the swamp.

No, she's not.

And that's why I said at the very top, I was like, Candace Owens brought millions of people, I think, into MAGA.

And now she's taking millions of people out of MAGA.

But that does not mean she's taking them to where I think is a healthy place to be ideologically.

And I guess where I want to wrap this up is to all of these people who are either getting swept up in Candace content or

who have siblings who are getting swept up in Candace content, like many of the listeners of this podcast, I think the answer might be bleak, but I hope there's an optimistic version of it.

Like, what do we do?