Matt Kepnes

I don't have my contract available.

But I think it's like...

I think I earned a couple of bucks per book.

Yeah.

It's, it's really like I got the standard contract.

Amazon changed it.

The back of the book price is 15 bucks.

Yeah.

It's not a lot.

You know, I get like a check every twice a year and it's like, Ooh, extra money.

Yeah, you know, as I said, the blog started in 2008, but mostly as sort of an online journal.

And then 2010, I shifted after a very interesting conversation with Ramit Sethi, where he basically berated me for not doing anything about my audience.

I got more to the business side of it.

What do you mean?

How do you berate you?

Well, I asked him if he would, if I could do a guest post on

on budget travel to sell an e-book I had.

And he started asking me all these questions about who my audience was and why I was doing this.

And I didn't really have any good answers for him.

And it was then I realized I needed to shift more into understanding the business side of running an online business.