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Matt Pierce

👤 Person
426 total appearances

Appearances Over Time

Podcast Appearances

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

We initially had thought, well, if we're going to go do this, we'll just charge a small percentage for everything you pull out. If you've earned $500 and you want to pull $200 out, then we'll just charge you 5%, right? And we'll make $10. That sounds great. Well, the problem with that is when you put percentages in there, it starts to look and feel a little more like a loan.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

We initially had thought, well, if we're going to go do this, we'll just charge a small percentage for everything you pull out. If you've earned $500 and you want to pull $200 out, then we'll just charge you 5%, right? And we'll make $10. That sounds great. Well, the problem with that is when you put percentages in there, it starts to look and feel a little more like a loan.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

We initially had thought, well, if we're going to go do this, we'll just charge a small percentage for everything you pull out. If you've earned $500 and you want to pull $200 out, then we'll just charge you 5%, right? And we'll make $10. That sounds great. Well, the problem with that is when you put percentages in there, it starts to look and feel a little more like a loan.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So we ended up going with a flat rate that is viewed more as a convenience fee. The same way as whether you pull out $100 or $200 in an ATM, it's going to be the same ATM fee. So that regulatory compliance kind of made us re-look at and adjust the way we were structuring things from a business perspective. My name is Matt Pierce, founder and CEO of Immediate.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So we ended up going with a flat rate that is viewed more as a convenience fee. The same way as whether you pull out $100 or $200 in an ATM, it's going to be the same ATM fee. So that regulatory compliance kind of made us re-look at and adjust the way we were structuring things from a business perspective. My name is Matt Pierce, founder and CEO of Immediate.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So we ended up going with a flat rate that is viewed more as a convenience fee. The same way as whether you pull out $100 or $200 in an ATM, it's going to be the same ATM fee. So that regulatory compliance kind of made us re-look at and adjust the way we were structuring things from a business perspective. My name is Matt Pierce, founder and CEO of Immediate.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

Really at its basic core, it's a financial wellness company. It's a really interesting story how we got started. This spun out of another business that I'd started working on and spent kind of nights and weekends for about 18 months building a home health and home care scheduling platform.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

Really at its basic core, it's a financial wellness company. It's a really interesting story how we got started. This spun out of another business that I'd started working on and spent kind of nights and weekends for about 18 months building a home health and home care scheduling platform.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

Really at its basic core, it's a financial wellness company. It's a really interesting story how we got started. This spun out of another business that I'd started working on and spent kind of nights and weekends for about 18 months building a home health and home care scheduling platform.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

I'd had some negative experiences with aging family members as it pertains to having caregivers that showed up on time to take care of my family. And so I set out at I love when I hear entrepreneurs say, I had the thought there has to be a better way. And that was kind of my light bulb. Gosh, there's got to be a better way than this.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

I'd had some negative experiences with aging family members as it pertains to having caregivers that showed up on time to take care of my family. And so I set out at I love when I hear entrepreneurs say, I had the thought there has to be a better way. And that was kind of my light bulb. Gosh, there's got to be a better way than this.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

I'd had some negative experiences with aging family members as it pertains to having caregivers that showed up on time to take care of my family. And so I set out at I love when I hear entrepreneurs say, I had the thought there has to be a better way. And that was kind of my light bulb. Gosh, there's got to be a better way than this.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

And so I started building this home health and home care scheduling system. Did that on the side for about 18 months and decided I wanted to go full time into it. And in order for me to go full time, I said, I want to land a really big customer, which essentially in my mind was trying to get to a set MRR that I can live and sustain off of.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

And so I started building this home health and home care scheduling system. Did that on the side for about 18 months and decided I wanted to go full time into it. And in order for me to go full time, I said, I want to land a really big customer, which essentially in my mind was trying to get to a set MRR that I can live and sustain off of.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

And so I started building this home health and home care scheduling system. Did that on the side for about 18 months and decided I wanted to go full time into it. And in order for me to go full time, I said, I want to land a really big customer, which essentially in my mind was trying to get to a set MRR that I can live and sustain off of.

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So I can get rid of, you know, stop doing my day job and then go focus on this. And so I lined up a big prospect. I went in, I gave what was probably the best pitch I'd given on this. And I got done and the lady said, you know, this doesn't really solve my problem, right? And I said, what do you mean it doesn't solve your problem?

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So I can get rid of, you know, stop doing my day job and then go focus on this. And so I lined up a big prospect. I went in, I gave what was probably the best pitch I'd given on this. And I got done and the lady said, you know, this doesn't really solve my problem, right? And I said, what do you mean it doesn't solve your problem?

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

So I can get rid of, you know, stop doing my day job and then go focus on this. And so I lined up a big prospect. I went in, I gave what was probably the best pitch I'd given on this. And I got done and the lady said, you know, this doesn't really solve my problem, right? And I said, what do you mean it doesn't solve your problem?

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

And she says, she goes, you know, all the things you're talking about are or just outputs of what I'm really looking at as a bigger problem. My turnover rate is so high. And I said, she goes, all your scheduling stuff isn't going to fix that. So I kind of took the old take off the sales hat, put on the consulting hat. And I said, well, how do you fix that?

Code Story: Insights from Startup Tech Leaders
S10 Bonus: Matt Pierce, Immediate (Replay)

And she says, she goes, you know, all the things you're talking about are or just outputs of what I'm really looking at as a bigger problem. My turnover rate is so high. And I said, she goes, all your scheduling stuff isn't going to fix that. So I kind of took the old take off the sales hat, put on the consulting hat. And I said, well, how do you fix that?

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