Matt Price

And I just, I feel like I've had to,

put together a body of work versus just chasing a viral video.

And I also intentionally tried to build myself on every platform.

You know what's funny?

I get that question, probably the most common question, other than what's your favorite thing to cook?

So if you find me on Twitter or X, I got a foundation there.

And I, this may sound crazy to people that are trying to get where I'm at, but I don't feel like I've ever been that viral.

Facebook, Instagram, TikTok, website.

I've had a few videos.

Because what happens, I had friends that I talked to in the content space that,

I joke with my friends like I'm a blue-collar content creator because I've just been chipping away at it since 2017.

They only were doing TikTok.

I've never had a streak where I'm doing 20, 30 million views like some of these people.

And I'm like, well, what happens if TikTok goes away?

What are you going to do?

Or Instagram?

Like at one point, not too long ago, probably a few years ago now, TikTok, I mean, Instagram was paying crazy money for real.

There are people.

And hats off to them.

They'll just get started and post a couple videos, 20 million views, 15 million views, and you look up and they got 600,000 followers in three months.