Matt Skoglund

Amazing for them.

Great for biodiversity.

Like that just really appealed to me.

And then, and, and, and so I had fallen in love with bison and, and so that's why we, you know, there's, I always joke, like there's some parallel universe where we're doing the same thing with grass fed beef.

I just, I love bison and we wanted to do it with bison.

And then also.

know we still uh you know we've only got 400 or 500 000 bison in north america and so our herd you know it adds ultimately it helps with the long-term conservation of the species yeah um but yeah so that that's why we did it that's one of the things that i've always admired about the producers and when i and i've always defended producers like you because it helped it like it it you know it it

And it's like, but it puts them on native range.

Oh dude.

You know what I mean?

Yeah.

I couldn't agree more with that.

Like there's so much fear around bison cause they've been gone for so long.

And so people, people are just scared of them.

Right.

Like I joked like early on, I'm like, people think that bison are going to like,

go down and rob the bank.

Like with a, with a, with, you know, like they're just evil.

And then they're out there like for on our ranch, they're out there.

People see them and they're like, huh?