Matthew Glotzbach
๐ค SpeakerAppearances Over Time
Podcast Appearances
And then the other effect that we have is we've amassed this really rich, high quality set of spam free educational content.
So
When you do a search for that content, you're back to me the night before the test going, oh, I need to learn that AP biology stuff.
I do a search on Google and Quizlet shows up number one or number two and I click through and wow, that's exactly what I need to study and I dive right in.
So a combination of that viral word of mouth sharing as well as SEO has really driven us to the point that we're at now.
So it's a freemium business model.
So the vast majority of our users use the product for free and have a great product experience.
We have an ads model to help offset the costs of that for the free users.
And then we have subscription products that are very low price subscriptions for both students and teachers and
that upgrade you into more features.
So our Quizlet Plus product, which is our most popular student product, is $20 a year.
That's a year, not a month, so less than $2 a month.
And with that, you get more advanced features.
Obviously, you get ads free, you get offline on our mobile apps, but you also get some advanced creation features that allow you to create and customize the content a little bit
more towards you.
And then we also have a teacher offering that's $35 a year that includes all of those features and gives the teachers some additional statistics tracking and allows them to organize their students into classes and that sort of thing.
Yeah.
So we're now over 30 million users using us, actively studying on the platform on a monthly basis.
And that number is growing rapidly, you know, 50% plus year on year.
And we're seeing a lot of expansion internationally.