Matthieu Jost
๐ค SpeakerAppearances Over Time
Podcast Appearances
For example, when the traveler is traveling to Paris with Mr. BNB, he can receive in his email notification some advertisement for this kind of company.
Right now, we have around 300K people on the email list.
The average opening click-through rate is around 14%.
Usually...
It really depends on the campaign, but half of the users click on the app.
Yes, exactly.
Yes, and we are also working for a lot of clients in non-media activities.
So we are doing some street marketing operations for them.
We have a team dedicated to do that.
So, for example, when there is a pride somewhere, we can set up a float for them and get some people to distribute flyers.
So we can also do that kind of activities.
In average, our travelers are traveling 1.5 times per year.
And today, 40% of our business is coming from repeaters, meaning that people really love the website.
And even if we have a few listings around the world, because 80 is a lot, but it's still 80,000 is a lot, but it's still few comparing to the whole world.
So having 40 people, 40% of the users that are coming back and doing a repeat is like a huge number, a big success for us.
And I can let you just imagine what we can do if we double the number of the listing globally.
The best place to connect to Mr. BNB, www.mrbnb.com and also to follow us on Facebook, Mr. BNB.
Favorite business book?
Good question.
Got to pass.