Matty Mo
speaker
116 appearances
1 recordings
1 series
first heard Jun 2024
last heard Jun 2024
Matty Mo’s voice in public audio — every appearance, attributed to the second.
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Appearances
very much money you just have to like do the deal and find the channel yeah so i don't think it's sold in clothing stores per se but it's like a a pop-up boutique in a coffee shop or at a bowling alley or something like that, where you have a secondhand retail vintage store that pops up in different locations. It's effectively flea market stuff.
I'll give you another example of one that just came to mind. Coffee cups should have some kind of thing on them that markets something. And when I was in LA, I did a lot of the murals and brand placements for Alfred Coffee through my mural agency. They were like a network of walls that we sold through.
And once a wall got painted, then the advertiser would often want to buy the sleeves for all the coffee cups as well. So it's like, it's taking these services and bringing them to a retail store and adding revenue to their current infrastructure, which is the hard startup cost of getting a brick and mortar going.
Agreed. So good. Go do it. Go and do it. How many people actually go do the startups and then email you and be like, I did it. I did one of these and it worked.
I love that. What a service. Thanks for doing that, Greg.
It's great. I love this concept. um should we jump into the next one yeah let's do it okay so this one i don't know that it's a gigantic business but it could be and here's why it could go viral um and so this one is this idea that every day i open tiktok and i love tiktok by the way it's so fun um
Every day I open TikTok and I see some kind of like new creative method being used by some artists that invented that method. And there's a certain number of skilled people that can replicate that method. But because they're skilled, they're probably going to be doing their own thing.
But then there's this whole audience of people clicking like and commenting on these like new viral methods that would probably buy like an art kit. And I'll give you an example. Like there's this guy that does like spin paintings and you just dump paint on a canvas that's spinning. You could easily sell that motor and a few components to enable anyone to make a spin painting.
Or there's this other artist that has these spray caps that are unique where he like pipes out a whole bunch of different caps. And as you spray, it creates this really cool texture. that could easily be a product that you sell to everyone that has watched this artist's videos and thought of it as really cool.
Now you could do this without permission and just go out and do it because there's no real copyright on the process for the most part. Or you could go partner with these artists and provide them with a new thing to sell to their growing audience of customers.
So viral art kits, viral pottery kits, viral spray painting kits, like any content that's going viral related to a creator inventing a new style of making work and sharing it on TikTok is a product that could be sold on a monthly basis as a box company or in a marketplace. Now there's manufacturing challenges with this one. There's... There's there's a lot more.
It's probably a harder startup than the first two that we've mentioned because you're actually selling a product rather than a service or a service based product. But I wanted to kick that one out there and see what your response to that was, Greg.
Mm hmm.
Yeah, and I think the other macro trends that this touches on is it's expensive to live in the world. And people are looking for things to do at home that take time, that feel rewarding and build confidence. People are also a second macro trend as people are more and more becoming content creators. And this is a product you buy that allows you to create content around your purchase.
And in doing so, you're an inadvertently or kind of kind of. marketing the thing you bought. So it's a product that has a viral loop built into it, which I quite like.
I'm not going to do it. Someone else should do it. Someone's going to do all these ideas. Can't wait. Okay, the last one, which I think is kind of cool. So since we last saw each other, which has been years, I moved to this small town. I built an art residency on this ranch.
I've been kind of like getting involved in the local politics of this town, joining various organizations related to economic development in this town, trying to figure out Is there a way to use creatives and culture to revitalize economies of small towns, given that there's this almost death spiral happening in big cities? They're becoming unlivable. They're becoming expensive.
People are now able to work remotely in some cases. And so is there this idea that you can take old infrastructure in small towns and create like little utopias? especially given that the majority of the population in most of these small towns are retired age and on their way to the end of their life.
All of this infrastructure is going to become available for sale largely because the kids of these retirees don't want to move back to these small towns because quality of life isn't there. So I'm trying to figure out if I can like kickstart a small town. And my thesis started with an art residency and that was cool.
But what I really needed is people to be able to come to the small town, spend some time, enjoy nature. have an affordable experience and have something to take a lot of pictures up. So I bought 40 acres. I turned it into a glamping site. I brought in a whole bunch of big, huge selfie friendly sculptures. and created what I'm calling Art City.
Showing 61–80 of 116 · page 4 of 6
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