Maul

It's the majors pivoting to direct to consumer.

It's what we do with Patreon, going directly to the people that listen, that want to pay just for you.

Whereas.

Oh, these are the labels playing catch up again.

Got it.

Okay.

Yeah.

That's all you had to say.

The same way when they played catch up with streaming and then because they had the catalog, they could own it.

And now us as consumers are like, no, I'm paying 20 bucks for this shit, but I only listen to two artists.

I'd rather give my $20 to the two artists that I fuck with.

I don't want to give it to Spotify to have the whole catalog of music.

I'd rather my money go to the, this goes back to the stand culture we were talking about.

Stand culture has become so prominent in music.

everything has its positives and negatives, but I think platforms like even or Patreon or anyone that goes direct to consumer with a paywall that you can pick is great for the stand culture.

That's the positive part of stand culture.

People will really support these artists.

They don't need anything else.

So yeah, it's, it's labels playing catch up with, with direct consumer.

Okay.