Max Chandler-Mather

of sturdiness now coming into our consumer devices because that's what we want to do.

We want our kids to be able to treat these like kids do, and we want them to have it for three to five years, depending on what it is.

And that is exactly how businesses are looking at their IT investments as well.

Yeah.

And, of course, the ultra-premium are going to be thin, light, have a great CPU.

Do you have the budget to go to that level?

And what we're seeing now is with all the developments around AI and data centers around the world, we are seeing a constraint on RAM, hard drives, CPUs around the world.

And this is affecting commercial and consumer.

And we need to be mindful that going in to just buy a notebook these days isn't a simple plan.

The budgets have started to stretch further.

The devices are getting slightly more expensive.

And we need to be mindful of that when we walk into our retail

stores.

Absolutely.

And there's some great deals out there with a lot of the retail partners and our HP online store.

It really, again, as you said before, walking in with the right mindset that this is the budget and this is my wiggle room if I want to go a little bit further for something else.

But you need to be very conscious of all these challenges that are happening at the moment.

And I'm so glad you took that away from our event because that's the exact experience we were trying to do that.

You went from this is the consumer room that I was in showing you what a general user.

Now, I'm not saying I'm a master at AI, but I was able to show content creation.