Michael Barnett

Those 200 people used Ingo and got us another 4,000 people to go to our events.

And so all of those people saw Ingo, all of those people experienced it.

All of them were like, I got to have that for mine.

The only thing that actually the limiting factor, funny enough, was those initial integrations with the hop-ins and all the new virtual platforms, which we built and now we can do.

But yeah, that's how we got that initial burst.

That's how we get a lot of them.

What was that?

I'd have to go and look.

Yeah, I'd be surprised if we couldn't get a substantially higher valuation given the multiples out there too.

You've got two things, right?

The growth rate plus the marketplace plus a higher revenue baseline.

Very good.

Ooh, Measure What Matters.

That's a really great question.

I don't want to give the cliche Musk because everybody does it.

Actually, you know who I do find most compelling that I think is pretty popular but not everybody?

Warren Buffett.

I think the analysis and his idea, he's got this quote about if everybody invested as if they had a date card or a dance card of nine options and they invested knowing that they only had nine investments to make in their lifetime.

they would do a lot better job.

It resonates to like something Jobs did where he was like, well, we're only going to have six products, but they're going to be amazing.