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Michael Cheng

๐Ÿ‘ค Speaker
120 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

Yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

So based on the numbers that we do have and LTV based on two and a half years, so it's not like the cohorts super long, but it's about $700 per customer and about $5 per free user.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

They can definitely connect me over Twitter, Michael HSC, or send me an email anytime at Mike at snip.ly.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

Total 2015 revenue was around 400K.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

That's year two revenue.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

I think right now we're investing very heavily in the future of video.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

When we first started two years ago, links was huge.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

People were curating, sharing content.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

I think as you probably know very much yourself as well in the space of content, people are sharing videos.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

Now we're investing very heavily in a new platform that's going to automatically convert blog posts into videos using natural language processing and a bunch of artificial intelligence.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

It actually summarizes the article and spits out a 30 to 60 second video, which gets you a lot more Facebook reach.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

And so that's the type of flexibility that we look for in bootstrapping that we leverage to be able to build new things that we envision as the future of marketing.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

Uh, that'd be a tough decision.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

I think it's going to depend on who it's going to depend on terms.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

It's going to depend on whether or not we're going to be forced to work for that company because we're very excited about the new video platform that we're building.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

If that's going to tie us down and delay us by our timeline by two years, that's not going to fly with us.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

I actually really love Google Translate.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

I provide support in multiple languages.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

20 year old me was in a huge rush to make a lot of money, but business takes time.

SaaS Interviews with CEOs, Startups, Founders
EP 482: Snip.ly $50k MRR, 1000 Customers For Lead Gen on Social Media Sharing with CEO Michael Cheng

Thank you so much for having me.

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