Michael E. Parker
๐ค SpeakerAppearances Over Time
Podcast Appearances
I would give them my phone and I don't even know them, but because I'm in pain, I'm willing to work with someone I don't know. So the reason I bring that up is, When you talk about pain, people are more willing to give it a try to see what it's about. So instead of saying the seven things that will make you rich, I would talk about the seven mistakes that stop you from being rich, right?
I would give them my phone and I don't even know them, but because I'm in pain, I'm willing to work with someone I don't know. So the reason I bring that up is, When you talk about pain, people are more willing to give it a try to see what it's about. So instead of saying the seven things that will make you rich, I would talk about the seven mistakes that stop you from being rich, right?
I would give them my phone and I don't even know them, but because I'm in pain, I'm willing to work with someone I don't know. So the reason I bring that up is, When you talk about pain, people are more willing to give it a try to see what it's about. So instead of saying the seven things that will make you rich, I would talk about the seven mistakes that stop you from being rich, right?
The seven things you're doing wrong, the seven reasons that you can't, overcome, blah, blah, blah, blah, to make seven figures. These are the things that get attention. The other thing is, I would say, is the more that we can make sure that that lead magnet is gonna give them a real result,
The seven things you're doing wrong, the seven reasons that you can't, overcome, blah, blah, blah, blah, to make seven figures. These are the things that get attention. The other thing is, I would say, is the more that we can make sure that that lead magnet is gonna give them a real result,
The seven things you're doing wrong, the seven reasons that you can't, overcome, blah, blah, blah, blah, to make seven figures. These are the things that get attention. The other thing is, I would say, is the more that we can make sure that that lead magnet is gonna give them a real result,
If you can get a lead magnet that gives them a real result that these these are, you know, I'm going to teach you the seven mistakes that authors are making that causes their books to not sell more than 20 copies. Right. And then you let them know in there, I'm going to give you a tool that's going to help you do this specific thing. Right. That is a part of a bigger process.
If you can get a lead magnet that gives them a real result that these these are, you know, I'm going to teach you the seven mistakes that authors are making that causes their books to not sell more than 20 copies. Right. And then you let them know in there, I'm going to give you a tool that's going to help you do this specific thing. Right. That is a part of a bigger process.
If you can get a lead magnet that gives them a real result that these these are, you know, I'm going to teach you the seven mistakes that authors are making that causes their books to not sell more than 20 copies. Right. And then you let them know in there, I'm going to give you a tool that's going to help you do this specific thing. Right. That is a part of a bigger process.
But I'm going to give you one part of it. So these are two things that I've seen be very successful. The selling of pain. Help me get out of the pain is something that solves a specific problem within a bigger process. These are things that people will give you their email for and you'll find more success in people actually being willing to stand up and say, hey, I would like to understand more.
But I'm going to give you one part of it. So these are two things that I've seen be very successful. The selling of pain. Help me get out of the pain is something that solves a specific problem within a bigger process. These are things that people will give you their email for and you'll find more success in people actually being willing to stand up and say, hey, I would like to understand more.
But I'm going to give you one part of it. So these are two things that I've seen be very successful. The selling of pain. Help me get out of the pain is something that solves a specific problem within a bigger process. These are things that people will give you their email for and you'll find more success in people actually being willing to stand up and say, hey, I would like to understand more.
So do you mean specifically about the way they position their offers or just in general?
So do you mean specifically about the way they position their offers or just in general?
So do you mean specifically about the way they position their offers or just in general?
Well, one thing that I would say that I think is just really would help those that are listening is that's really big is when I help people with their offers, right? Sometimes that I think a big mistake people make, they think that this gumbo of stuff makes it a good offer, that there's all this stuff. You get this and you get that. They focus on the pieces and not understanding the payoff.
Well, one thing that I would say that I think is just really would help those that are listening is that's really big is when I help people with their offers, right? Sometimes that I think a big mistake people make, they think that this gumbo of stuff makes it a good offer, that there's all this stuff. You get this and you get that. They focus on the pieces and not understanding the payoff.