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Michael Jensen

๐Ÿ‘ค Speaker
160 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And so we kind of saw this hole there.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And so what we decided to do then was make a business of that and create these do-it-yourself SEO tools because there were free tools all over the place.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And so we decided to put it all in one system and to make it a tool set with a bunch of reports and things that would let just the average website owner be able to do something themselves.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Yeah, so it started slow, of course, but we're now over 200,000 active customers.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Yeah, yeah.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Most of that comes with partnering with hosting companies, but we do do a lot of direct customers as well.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Uh, well, I, I don't, I don't see all the numbers.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Uh, you know, the finance guy does that, but, um, but yeah, you can do math.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Yeah, so we do fine for ourselves.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

We keep our operation lean.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

We only have about 12 employees total, so programmers and customer support.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

What's nice with working with the hosting companies is that they handle some of the customer support before it comes to us.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

So yeah, the 200,000, those are all paid customers.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Uh, and so some of them, you know, are, are maybe on the cheaper side and some of the, the, you know, there's a, there's a revenue share with the hosting companies as well.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And so there's some, you know, there's some numbers to, to fiddle with there, but.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Um, you know, maybe, um, I, the, you know, the, the first one that we landed was, um, with, uh, so one of my business partners is Danny Ashworth and he, uh, was, he started blue host itself.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And then Bluehost got bought out.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

And so the company that bought them out, that was our first hosting company that we were in.

SaaS Interviews with CEOs, Startups, Founders
1119 "Channel partners gave us 200,000 customers, $40m ARR"

Yeah.