Mogens Muller

Revenue net churn averaged the last six months.

So for a product like ours, it's something that is pretty easy to install.

Normally, our customers can install it within a couple of days.

Problem is that that also makes it pretty easy to swap with something else if they don't like our product.

So it does also mean that churn is pretty high, but we've got quite a lot of things going on there that

try to help us in that direction of making lower churn.

Name one.

Yeah, just a recent one is actually that we just this month launched a new initiative called Manage Solution.

So a lot of our bigger customers have asked us for the last two years or so for us to be able to help them in low-key work on how they work with the pop-ups on the website.

Because, for example, a customer of ours, they are working in 30 different countries, and they don't have the manpower to update these pop-ups on all those countries.

So they want us to do that for them.

And actually, we lost that customer four months ago because we were not able to do that.

We only had the software.

So now we actually decided to make this team we called Managed Solution, where we are able to sell, well, consultants hours.

We have kind of put it in some plans or some packages.

But that's one of the things that we're doing right now in order to keep our customers a bit closer, even though it's going a bit away from the software, 100% software model that we've worked on until now.

Um, actually, we are not considering raising any VC capital.

So I'm a big fan of the bootstrapped way, keeping it, you know, the power at our hands.

I just read the Rand Fishkin book about lost and founder.

I think it's brilliant about his decisions in Moss about taking VC capital, all this stuff.