Mohamed Fatah
👤 PersonAppearances Over Time
Podcast Appearances
I have no idea how much conversion they're going to actually get me, but our integration shows you for a thousand clicks, they get you these number of visitors and then they end up buying. My challenge here right now is that I'm trying to scale that business. But my business model is we make money when you make money. So on the brand side, we get a 15% commission or a margin on all the spend.
And on the creator side, we get around 8% from whatever they make with their fans by selling these digital products and courses or affiliate links. My issue here is I got 40,000 creators, but only 1,000 are making money. And I've been kind of struggling between going on a SaaS model to be able to scale.
And on the creator side, we get around 8% from whatever they make with their fans by selling these digital products and courses or affiliate links. My issue here is I got 40,000 creators, but only 1,000 are making money. And I've been kind of struggling between going on a SaaS model to be able to scale.
And on the creator side, we get around 8% from whatever they make with their fans by selling these digital products and courses or affiliate links. My issue here is I got 40,000 creators, but only 1,000 are making money. And I've been kind of struggling between going on a SaaS model to be able to scale.
Because when I do any social marketing, we get a creator that comes on board, but they don't make money right away. And the longer it takes you to recoup your ad spend is not usually a good metric for scalability. So I'm kind of pivoting. Should I go into a SaaS model? Where whatever I make from the creator, I'll just be like, hey, just pay me that price and I take 0% from you.
Because when I do any social marketing, we get a creator that comes on board, but they don't make money right away. And the longer it takes you to recoup your ad spend is not usually a good metric for scalability. So I'm kind of pivoting. Should I go into a SaaS model? Where whatever I make from the creator, I'll just be like, hey, just pay me that price and I take 0% from you.
Because when I do any social marketing, we get a creator that comes on board, but they don't make money right away. And the longer it takes you to recoup your ad spend is not usually a good metric for scalability. So I'm kind of pivoting. Should I go into a SaaS model? Where whatever I make from the creator, I'll just be like, hey, just pay me that price and I take 0% from you.
And then I just charge the brands the commission to collaborate with those creators. This way I can scale the business in a much faster. Say the last part again. So instead of me making percentages from creators. Yeah. I provide them the same tools that a lot of them make money. And I keep 0%.
And then I just charge the brands the commission to collaborate with those creators. This way I can scale the business in a much faster. Say the last part again. So instead of me making percentages from creators. Yeah. I provide them the same tools that a lot of them make money. And I keep 0%.
And then I just charge the brands the commission to collaborate with those creators. This way I can scale the business in a much faster. Say the last part again. So instead of me making percentages from creators. Yeah. I provide them the same tools that a lot of them make money. And I keep 0%.
But then let's say they have to pay like 20 bucks a month.
But then let's say they have to pay like 20 bucks a month.
But then let's say they have to pay like 20 bucks a month.
But then I still make my money on the upside on the brand side by connecting them with these creators.
But then I still make my money on the upside on the brand side by connecting them with these creators.
But then I still make my money on the upside on the brand side by connecting them with these creators.
Because right now, I have 40,000 creators who signed up, but I'm really making money off 1,000.
Because right now, I have 40,000 creators who signed up, but I'm really making money off 1,000.
Because right now, I have 40,000 creators who signed up, but I'm really making money off 1,000.
So I'm still thinking of a free tier and a paid tier with some minor benefits. But then if you really want to make money, you got to end up paying subscriptions.