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Morgan Lavoie

👤 Person
1050 total appearances

Appearances Over Time

Podcast Appearances

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

That's really helpful. And I alluded to this before, but I am not a celebrity. I am not Tim Ferriss. I I don't have a big audience of people that I know are going to subscribe to the newsletter. And so I effectively, in order to grow it, need to kind of get strangers to discover it. Like I don't have an audience that I'm tapping into. And so how do I do that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

That's really helpful. And I alluded to this before, but I am not a celebrity. I am not Tim Ferriss. I I don't have a big audience of people that I know are going to subscribe to the newsletter. And so I effectively, in order to grow it, need to kind of get strangers to discover it. Like I don't have an audience that I'm tapping into. And so how do I do that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Like how do I grow a newsletter beyond what my own personal reach or network is? Yeah.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Like how do I grow a newsletter beyond what my own personal reach or network is? Yeah.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Like how do I grow a newsletter beyond what my own personal reach or network is? Yeah.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

So lead magnets, that's something I'm familiar with. I don't know if I've ever heard of someone doing an email challenge or a newsletter challenge. What would that look like? Like what's an example of something someone has done before?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

So lead magnets, that's something I'm familiar with. I don't know if I've ever heard of someone doing an email challenge or a newsletter challenge. What would that look like? Like what's an example of something someone has done before?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

So lead magnets, that's something I'm familiar with. I don't know if I've ever heard of someone doing an email challenge or a newsletter challenge. What would that look like? Like what's an example of something someone has done before?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I know that another tool that Kit has, because I... So I'm going to start my newsletter on Kit. I have not sent anything out yet, but I did create an account. And I know that there is like tech within the platform to cross promote newsletters. So I could recommend, do like a recommendation swap with another writer on Kit.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I know that another tool that Kit has, because I... So I'm going to start my newsletter on Kit. I have not sent anything out yet, but I did create an account. And I know that there is like tech within the platform to cross promote newsletters. So I could recommend, do like a recommendation swap with another writer on Kit.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I know that another tool that Kit has, because I... So I'm going to start my newsletter on Kit. I have not sent anything out yet, but I did create an account. And I know that there is like tech within the platform to cross promote newsletters. So I could recommend, do like a recommendation swap with another writer on Kit.

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I think the way that this would work, and correct me if I'm wrong, is if like... Someone subscribes to my newsletter and I'm recommending some, you know, let's say Jason's newsletter that when they subscribe to mine, they would get a pop up that's like you might like or like this author recommends or something like that. Do you have any sense of best practices around that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I think the way that this would work, and correct me if I'm wrong, is if like... Someone subscribes to my newsletter and I'm recommending some, you know, let's say Jason's newsletter that when they subscribe to mine, they would get a pop up that's like you might like or like this author recommends or something like that. Do you have any sense of best practices around that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

And I think the way that this would work, and correct me if I'm wrong, is if like... Someone subscribes to my newsletter and I'm recommending some, you know, let's say Jason's newsletter that when they subscribe to mine, they would get a pop up that's like you might like or like this author recommends or something like that. Do you have any sense of best practices around that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Because I can see like. it being a really good idea to just try and get a recommendation from someone with a really big audience. But is it perhaps more important to work with someone who's like writing in the same genre that you're writing in? Or like, what are some of the considerations for using a swap tool like that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Because I can see like. it being a really good idea to just try and get a recommendation from someone with a really big audience. But is it perhaps more important to work with someone who's like writing in the same genre that you're writing in? Or like, what are some of the considerations for using a swap tool like that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Because I can see like. it being a really good idea to just try and get a recommendation from someone with a really big audience. But is it perhaps more important to work with someone who's like writing in the same genre that you're writing in? Or like, what are some of the considerations for using a swap tool like that?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Okay, great. That's really helpful. And in terms of like, you know, because in a best case scenario, I would recommend a newsletter and they would recommend me back. If I recommend a newsletter, does the writer of that newsletter see that on their end?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Okay, great. That's really helpful. And in terms of like, you know, because in a best case scenario, I would recommend a newsletter and they would recommend me back. If I recommend a newsletter, does the writer of that newsletter see that on their end?

Money Rehab with Nicole Lapin
How to Make a Newsletter Your Career's Secret Weapon

Okay, great. That's really helpful. And in terms of like, you know, because in a best case scenario, I would recommend a newsletter and they would recommend me back. If I recommend a newsletter, does the writer of that newsletter see that on their end?