Morgan Lavoie

All right, great. This has been really helpful. I really appreciate it so much, especially just because I'm going through this myself and it's all very new. So getting expert advice is really helpful. Is there any other last parting piece of advice that you would give me and anyone else who's starting a newsletter from scratch?

All right, great. This has been really helpful. I really appreciate it so much, especially just because I'm going through this myself and it's all very new. So getting expert advice is really helpful. Is there any other last parting piece of advice that you would give me and anyone else who's starting a newsletter from scratch?

All right, great. This has been really helpful. I really appreciate it so much, especially just because I'm going through this myself and it's all very new. So getting expert advice is really helpful. Is there any other last parting piece of advice that you would give me and anyone else who's starting a newsletter from scratch?

Wow. I didn't even think about that as a possibility. That's really useful. And so before I let you go, Alyssa, what's the name of your newsletter so people can subscribe?

Wow. I didn't even think about that as a possibility. That's really useful. And so before I let you go, Alyssa, what's the name of your newsletter so people can subscribe?

Wow. I didn't even think about that as a possibility. That's really useful. And so before I let you go, Alyssa, what's the name of your newsletter so people can subscribe?

That was my conversation with Alyssa. And not only did I find her technical advice helpful, but it also helped me think about my creative. Both Jason and Alyssa mentioned that a newsletter should be easily readable. The way I had been thinking about my newsletter was part journal, almost, so that's not particularly readable and definitely not skimmable.

That was my conversation with Alyssa. And not only did I find her technical advice helpful, but it also helped me think about my creative. Both Jason and Alyssa mentioned that a newsletter should be easily readable. The way I had been thinking about my newsletter was part journal, almost, so that's not particularly readable and definitely not skimmable.

That was my conversation with Alyssa. And not only did I find her technical advice helpful, but it also helped me think about my creative. Both Jason and Alyssa mentioned that a newsletter should be easily readable. The way I had been thinking about my newsletter was part journal, almost, so that's not particularly readable and definitely not skimmable.

So it made me start to think that I should have some sort of heading at the top for out-of-the-box tips for being more sustainable that could suit people who were just looking for a quick read. But I'll be honest. I started to kind of freak out at this point. I started to doubt my concept.

So it made me start to think that I should have some sort of heading at the top for out-of-the-box tips for being more sustainable that could suit people who were just looking for a quick read. But I'll be honest. I started to kind of freak out at this point. I started to doubt my concept.

So it made me start to think that I should have some sort of heading at the top for out-of-the-box tips for being more sustainable that could suit people who were just looking for a quick read. But I'll be honest. I started to kind of freak out at this point. I started to doubt my concept.

I worried that Greener would not be successful, and that's actually the reason this episode is coming out so late today. I've been having a bit of a crisis of confidence, and I think that's why it's taken me two years to get to this point. In all of my jobs, I've been behind the scenes. I'm a producer. Before that, I was an assistant. I've always put work out under someone else's name.

I worried that Greener would not be successful, and that's actually the reason this episode is coming out so late today. I've been having a bit of a crisis of confidence, and I think that's why it's taken me two years to get to this point. In all of my jobs, I've been behind the scenes. I'm a producer. Before that, I was an assistant. I've always put work out under someone else's name.

I worried that Greener would not be successful, and that's actually the reason this episode is coming out so late today. I've been having a bit of a crisis of confidence, and I think that's why it's taken me two years to get to this point. In all of my jobs, I've been behind the scenes. I'm a producer. Before that, I was an assistant. I've always put work out under someone else's name.

And it's scary to think about putting something out with your own name. Nowhere to hide. So today I just kept going back and forth about how to get my concept perfect. But I think what I've come to accept is that it just won't be. And that's okay. My newsletter doesn't have to be in its final form now. I can try things and then try some other things and then keep doing that until I like it.

And it's scary to think about putting something out with your own name. Nowhere to hide. So today I just kept going back and forth about how to get my concept perfect. But I think what I've come to accept is that it just won't be. And that's okay. My newsletter doesn't have to be in its final form now. I can try things and then try some other things and then keep doing that until I like it.

And it's scary to think about putting something out with your own name. Nowhere to hide. So today I just kept going back and forth about how to get my concept perfect. But I think what I've come to accept is that it just won't be. And that's okay. My newsletter doesn't have to be in its final form now. I can try things and then try some other things and then keep doing that until I like it.

So giving myself a little grace made me put some of the final touches on my welcome email and my landing page.

So giving myself a little grace made me put some of the final touches on my welcome email and my landing page.