Mustafa Suleyman

Yeah.

So I think that's what's at the heart of it.

But another way of thinking about it that I think is that people feel judged by social media.

And what sits beneath that is a UI, a UI that rewards a certain type of attention.

They feel excluded.

They feel not good enough.

Why is that?

Because I think Instagram really dominated in highlighting a certain visual aesthetic.

And I think you can create new UIs.

You can create new reward mechanisms, new incentivizations to dampen that spirit and create more kind of breadth, actually.

I need to be big and have muscles, right?

I need to get my fashion on point.

Oh my God, look at how good a cook she is.

She's making incredible food.

And actually, I think in a way, TikTok is an evolution of that because you don't get as much of that

Look at how she's taking care and he's taking care of their kids.

You know, like I'm just looking at all these perfect caricatures and it's making me feel insecure.

On TikTok, it's kind of, you know, a lot of the comments even are like much more healthy.

They're like full of jokes and support and, you know, kind of friendly banter.

Yeah.