Natalie Dawson

And the problems that are real to the 35 million business owners in the United States of America

So that they don't know how to use AI.

They are terrified of AI.

And they're going to either put their head in the sand or assume that somebody who is young is going to create the solution for them.

When somebody instead who is experienced could have a eight, maybe even a nine-figure business over the course of the next 18 to 24 months, really figuring out how to help solve these problems because it makes the business owner...

to that business incredibly sticky.

The customer is always going to be there and they would be on the front end of something that nobody has experience in.

Of course.

The market growth is everything because if you want to start a paper business in 2025, you would have to be the best paper business and really have a unique positioning to make that successful when you could do something less well

and be much more successful because there's just more opportunity in the growth and there's less players in markets.

So the growth allows for innovation.

The growth allows for new entrants.

And as I mentioned with AI, there's just an unprecedented opportunity in front of people right now.

But I'm also very excited about service based businesses, roofers, plumbers, electricians, HVAC, all of those businesses

The core of the business doesn't get disrupted by AI until robots, but those business operations are ripe for somebody to come in.

I don't care if you're 15 years old or if you're 50 years old and get paid tens of thousands of dollars per client to implement very simple solutions that really do solve problems for those businesses.

Using AI.

There's growth in the health space.

After COVID, the whole world changed and their priorities changed as it relates to health.

The statistics I read recently about alcohol sales connected to nightclubs, it's not what it used to be because instead of wanting to go out late and party and do all sorts of things, people are actually prioritizing alcohol.