Nathan Latka

Seven, eight hours.

All right.

And situation, married, single kids?

That's awesome.

And Ray, how old are you?

I like that.

Okay, take us back to when you were 20 years old.

Honestly, I'm 60 years old.

That's great.

Okay, take us back to when you were 20.

What's something you wish you knew back then?

Guys, companies like Gainsight use Benchmarket.ai to put together industry-leading reports like the Customer Engagement Report or the Future of AI Report.

Ray's done this as a one-man show.

He's got a bunch of, obviously, contractors and partners, but really there's only one, him, full-time.

It did over $2 million of revenue last year, a million specifically in building these report sales, so about 20, 25 of those, another million in sponsor revenue and his media assets.

This is the way to build a software company today.

CAC arbitrage using your media assets, which he also makes money on, so almost negative CAC,

and then start building software on top of that, which he's starting to really systematize with these reports he's generating via embeddable iframes.

And you're trying to see it on benno.ai, Gainsight, Maxio, other sites as well.

So check it out.