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Nathan Latka

๐Ÿ‘ค Speaker
223769 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

You could go sell the Blackstone a thousand seats and you're building only for Blackstone.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

You could also sell to individual RIAs where they're only buying two seats and you want to go sell a thousand different logos, two seats a pop.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

I'm trying to understand what your motion is.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

So how many logos are those hundred seats spread across?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Oh, okay.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

So average team size of 20, something like that.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Okay, I got it.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Very cool.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Okay, so talk to me about the use case of the land and expand, right?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

This is typical SaaS.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

How do you go from 20 seats in one logo to 75?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

What are they?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

What are you learning?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

What are they telling you?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

I won't ask for customer names.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

That's obviously sensitive, but I can say, so 350 on average per month per seat, you mentioned a hundred seats, multiplying those would put you at about $33,000 a month today in revenue.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Is that accurate?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

But that's your goal or that's where you're at today, about 30 grand a month?

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

That's awesome.

SaaS Interviews with CEOs, Startups, Founders
How she went $0 to $35k MRR in 12 months selling SaaS to RIA's

Sustainability, of course.