Nick Gernert
๐ค SpeakerAppearances Over Time
Podcast Appearances
history of technology in general is that we see a big technology shift and then we wonder if the status quo is forever changed and really we can look at like how it adapts into the future because like you know the role of a cms has been called into question many times over the years in terms of different waves of technology evolution um and we're still here and we're still very critical as part of this so i think from our perspective it's like how do we make humans more
How do we give them superpowers in this moment here in doing this? We don't see it, I don't see it, and I don't see it anytime near where there's a strategy where it's just like, look, we just let the machines now run our content strategies, our content creation, everything in that our approach and our view is very much like there's a human in the loop. This is human directed.
How do we give them superpowers in this moment here in doing this? We don't see it, I don't see it, and I don't see it anytime near where there's a strategy where it's just like, look, we just let the machines now run our content strategies, our content creation, everything in that our approach and our view is very much like there's a human in the loop. This is human directed.
How do we give them superpowers in this moment here in doing this? We don't see it, I don't see it, and I don't see it anytime near where there's a strategy where it's just like, look, we just let the machines now run our content strategies, our content creation, everything in that our approach and our view is very much like there's a human in the loop. This is human directed.
And then it's aided through a lot of these technologies here that actually help take care of a lot of things that historically have been time consuming or just not even done well. So you can think of like, Overly simplified things like image descriptions for accessibility, alt tags, things like this that we've had to do in web technology. Nobody likes to do that.
And then it's aided through a lot of these technologies here that actually help take care of a lot of things that historically have been time consuming or just not even done well. So you can think of like, Overly simplified things like image descriptions for accessibility, alt tags, things like this that we've had to do in web technology. Nobody likes to do that.
And then it's aided through a lot of these technologies here that actually help take care of a lot of things that historically have been time consuming or just not even done well. So you can think of like, Overly simplified things like image descriptions for accessibility, alt tags, things like this that we've had to do in web technology. Nobody likes to do that.
And then we have certain parts of our audience suffering when it's not well taken care of. Those kinds of things are absolutely accelerated. The categorization and taxonomy around our content, way easier and way more streamlined with the help of things like what we're seeing translations and the acceleration of things like translations.
And then we have certain parts of our audience suffering when it's not well taken care of. Those kinds of things are absolutely accelerated. The categorization and taxonomy around our content, way easier and way more streamlined with the help of things like what we're seeing translations and the acceleration of things like translations.
And then we have certain parts of our audience suffering when it's not well taken care of. Those kinds of things are absolutely accelerated. The categorization and taxonomy around our content, way easier and way more streamlined with the help of things like what we're seeing translations and the acceleration of things like translations.
This is, again, these are things that there are solutions for. We don't even have to build them all as like automatic or WordPress VIP. There's great organizations out there building these kinds of solutions today and like any anything with WordPress, it's like, oh, it just easily snaps into what I'm already doing.
This is, again, these are things that there are solutions for. We don't even have to build them all as like automatic or WordPress VIP. There's great organizations out there building these kinds of solutions today and like any anything with WordPress, it's like, oh, it just easily snaps into what I'm already doing.
This is, again, these are things that there are solutions for. We don't even have to build them all as like automatic or WordPress VIP. There's great organizations out there building these kinds of solutions today and like any anything with WordPress, it's like, oh, it just easily snaps into what I'm already doing.
So we actually view ourselves as kind of a platform by which a lot of folks will just experience AI and maybe not even fully realize they're experiencing AI. It's just like, wow, the tool just works really well. on these tasks that I need to do around it.
So we actually view ourselves as kind of a platform by which a lot of folks will just experience AI and maybe not even fully realize they're experiencing AI. It's just like, wow, the tool just works really well. on these tasks that I need to do around it.
So we actually view ourselves as kind of a platform by which a lot of folks will just experience AI and maybe not even fully realize they're experiencing AI. It's just like, wow, the tool just works really well. on these tasks that I need to do around it.
Some things we're doing uniquely, like we as WordPress VIP, we have a lot of analytics data that we have access to by virtue of some products that we provide. And so we're looking at how do we help our own customers take their analytics, their content performance, what has worked, et cetera, and how do we actually feed that into the content that is generated through AI?
Some things we're doing uniquely, like we as WordPress VIP, we have a lot of analytics data that we have access to by virtue of some products that we provide. And so we're looking at how do we help our own customers take their analytics, their content performance, what has worked, et cetera, and how do we actually feed that into the content that is generated through AI?
Some things we're doing uniquely, like we as WordPress VIP, we have a lot of analytics data that we have access to by virtue of some products that we provide. And so we're looking at how do we help our own customers take their analytics, their content performance, what has worked, et cetera, and how do we actually feed that into the content that is generated through AI?
If you're looking at like, I want headlines or titles that perform better, we can actually help say based on historical performance, we'll write headlines in your tone of voice or your business tone, you know, based on your performance and we will recommend things.