Nick Gernert

envelope or you know the carrier of content you know the and it carries the content and when that was a desktop experience that was one thing and it's still you still have these experience we have laptops and we're working on you know desktop experiences wherever that even if it's mobile but then you've got the mobile phone and education versus entertainment and the role of wordpress as the carrier of that like

envelope or you know the carrier of content you know the and it carries the content and when that was a desktop experience that was one thing and it's still you still have these experience we have laptops and we're working on you know desktop experiences wherever that even if it's mobile but then you've got the mobile phone and education versus entertainment and the role of wordpress as the carrier of that like

envelope or you know the carrier of content you know the and it carries the content and when that was a desktop experience that was one thing and it's still you still have these experience we have laptops and we're working on you know desktop experiences wherever that even if it's mobile but then you've got the mobile phone and education versus entertainment and the role of wordpress as the carrier of that like

a lot to unpack there but my brain just started to go down this rabbit hole nick like going nick's seen a lot through the evolution you know of how the web gets used and the device that it's on right yeah yes and like uh so your mobile example is a great one because you know in the earliest days of mobile like we carved off specific teams that focused on the mobile experience for like look you

a lot to unpack there but my brain just started to go down this rabbit hole nick like going nick's seen a lot through the evolution you know of how the web gets used and the device that it's on right yeah yes and like uh so your mobile example is a great one because you know in the earliest days of mobile like we carved off specific teams that focused on the mobile experience for like look you

a lot to unpack there but my brain just started to go down this rabbit hole nick like going nick's seen a lot through the evolution you know of how the web gets used and the device that it's on right yeah yes and like uh so your mobile example is a great one because you know in the earliest days of mobile like we carved off specific teams that focused on the mobile experience for like look you

You're the mobile team. You are the caretaker of this new paradigm. And it was a big unlock to think about like, okay, now I can reach an audience in a whole new place in a whole new way, et cetera. So you focused on that. And now we don't have a mobile team anymore.

You're the mobile team. You are the caretaker of this new paradigm. And it was a big unlock to think about like, okay, now I can reach an audience in a whole new place in a whole new way, et cetera. So you focused on that. And now we don't have a mobile team anymore.

You're the mobile team. You are the caretaker of this new paradigm. And it was a big unlock to think about like, okay, now I can reach an audience in a whole new place in a whole new way, et cetera. So you focused on that. And now we don't have a mobile team anymore.

Like mobile is just part of what we think about as part of like, well, we know half the audience is at least gonna be coming from a mobile device. So we need to make sure it works great in that context, in that use case. AI is going to be a similar thing here. It's like, wait, you know what? We do have AI teams carved off right now. And we're saying like, hey, go focus on this sort of new thing.

Like mobile is just part of what we think about as part of like, well, we know half the audience is at least gonna be coming from a mobile device. So we need to make sure it works great in that context, in that use case. AI is going to be a similar thing here. It's like, wait, you know what? We do have AI teams carved off right now. And we're saying like, hey, go focus on this sort of new thing.

Like mobile is just part of what we think about as part of like, well, we know half the audience is at least gonna be coming from a mobile device. So we need to make sure it works great in that context, in that use case. AI is going to be a similar thing here. It's like, wait, you know what? We do have AI teams carved off right now. And we're saying like, hey, go focus on this sort of new thing.

But, you know, give it a few years. This will just, we will settle into an understanding of like, all right, here's where the value is really accruing and generated in this.

But, you know, give it a few years. This will just, we will settle into an understanding of like, all right, here's where the value is really accruing and generated in this.

But, you know, give it a few years. This will just, we will settle into an understanding of like, all right, here's where the value is really accruing and generated in this.

and it's just part of the work we do it's not an and or a like another lane it's just another part of this paradigm so to your point like these fundamentals this evolution the more you just have like the very broad foundations that wordpress is built on it helps you adapt and say like okay something new is here we're going to focus on that for now and then it just becomes part

and it's just part of the work we do it's not an and or a like another lane it's just another part of this paradigm so to your point like these fundamentals this evolution the more you just have like the very broad foundations that wordpress is built on it helps you adapt and say like okay something new is here we're going to focus on that for now and then it just becomes part

and it's just part of the work we do it's not an and or a like another lane it's just another part of this paradigm so to your point like these fundamentals this evolution the more you just have like the very broad foundations that wordpress is built on it helps you adapt and say like okay something new is here we're going to focus on that for now and then it just becomes part

And then we'll be ready for the next thing and adapt to that, ideally.

And then we'll be ready for the next thing and adapt to that, ideally.