Nick Gernert
๐ค SpeakerAppearances Over Time
Podcast Appearances
whether it's social media or other entities, YouTube even. And look, take advantage of the platforms. I'm not a hater on the walled gardens, but just know that's rented land and not owned land. And WordPress may sell products and services, but they are part of the good guy owned land territory. And I've always coached that via your website.
needs to be your own property, your newsletter, your website, your content. You've got to own it and have places that it lives in sort of your yard and not your neighbors or the beach house you're renting down the street. That could go away at any time, right? One good storm away from gone, so yeah. Nick, as we close out here, you know, What are you seeing?
needs to be your own property, your newsletter, your website, your content. You've got to own it and have places that it lives in sort of your yard and not your neighbors or the beach house you're renting down the street. That could go away at any time, right? One good storm away from gone, so yeah. Nick, as we close out here, you know, What are you seeing?
needs to be your own property, your newsletter, your website, your content. You've got to own it and have places that it lives in sort of your yard and not your neighbors or the beach house you're renting down the street. That could go away at any time, right? One good storm away from gone, so yeah. Nick, as we close out here, you know, What are you seeing?
We've talked about the trends with AI, pragmatically improving experiences on the web, things that WordPress are doing. Maybe for our listeners, what are maybe some practical things that you're seeing in WordPress?
We've talked about the trends with AI, pragmatically improving experiences on the web, things that WordPress are doing. Maybe for our listeners, what are maybe some practical things that you're seeing in WordPress?
We've talked about the trends with AI, pragmatically improving experiences on the web, things that WordPress are doing. Maybe for our listeners, what are maybe some practical things that you're seeing in WordPress?
corporate business website, like go to market strategies these days, or just like, what are some trends or things that are real that are using your pragmatic approach that you think people should be thinking about as they maybe embark on a new site or a new project within a web experience, those kinds of things, anything top of mind is sort of some actionable things.
corporate business website, like go to market strategies these days, or just like, what are some trends or things that are real that are using your pragmatic approach that you think people should be thinking about as they maybe embark on a new site or a new project within a web experience, those kinds of things, anything top of mind is sort of some actionable things.
corporate business website, like go to market strategies these days, or just like, what are some trends or things that are real that are using your pragmatic approach that you think people should be thinking about as they maybe embark on a new site or a new project within a web experience, those kinds of things, anything top of mind is sort of some actionable things.
so um yeah i mean i think look i think we're in a moment here where it's a great opportunity to reassess just what are you investing in those in your own channels um right now and so i think actually one of the challenges is are folks even embarking on this journey that you're describing which is Am I looking at these on channels?
so um yeah i mean i think look i think we're in a moment here where it's a great opportunity to reassess just what are you investing in those in your own channels um right now and so i think actually one of the challenges is are folks even embarking on this journey that you're describing which is Am I looking at these on channels?
so um yeah i mean i think look i think we're in a moment here where it's a great opportunity to reassess just what are you investing in those in your own channels um right now and so i think actually one of the challenges is are folks even embarking on this journey that you're describing which is Am I looking at these on channels?
Am I investing in them, whether that is in microsites for a particular audience or like our broader digital presence? Because I think there's never been a better time to really think about your investments in your own space of web and digital. And you're naming all these things from newsletter because no one can own how you distribute into somebody's inbox to web and website.
Am I investing in them, whether that is in microsites for a particular audience or like our broader digital presence? Because I think there's never been a better time to really think about your investments in your own space of web and digital. And you're naming all these things from newsletter because no one can own how you distribute into somebody's inbox to web and website.
Am I investing in them, whether that is in microsites for a particular audience or like our broader digital presence? Because I think there's never been a better time to really think about your investments in your own space of web and digital. And you're naming all these things from newsletter because no one can own how you distribute into somebody's inbox to web and website.
There's a reason these things have had a resurgence in recent years because we've seen really the dynamics of platforms and who controls what in terms of an audience really get called into question. And as a large organization that's highly dependent on these connections to your customers and your audiences, it's chilling to think that that can easily be cut off.
There's a reason these things have had a resurgence in recent years because we've seen really the dynamics of platforms and who controls what in terms of an audience really get called into question. And as a large organization that's highly dependent on these connections to your customers and your audiences, it's chilling to think that that can easily be cut off.
There's a reason these things have had a resurgence in recent years because we've seen really the dynamics of platforms and who controls what in terms of an audience really get called into question. And as a large organization that's highly dependent on these connections to your customers and your audiences, it's chilling to think that that can easily be cut off.
And so the trend and the thing that we're seeing folks value is just how do I invest more in this? Because one of the trends that we see and that we've heard from people is like more than half of folks wants to get their information from a source that's not a social platform.