Nick Martell

Toilet sales in both Japan and the rest of the world were actually down in 2025.

Basically, they're in the toilet.

They're in the toilet.

Yeah.

But in one day, Goldman Sachs transformed the image of Toto on Wall Street from TP to AI.

Toto stock jumped 11% last Thursday because the smallest part of their business actually has the brightest future.

Sit down, stand up, and sit back down on that toilet again.

Jack, I got to ask you, what are toilets made of?

Porcelain.

And Jack, what else is made of porcelain?

Electrostatic chucks.

And what exactly are electrostatic chucks, my friend?

Well, we learned that word today, just like you did.

But it's an important adhesive within a computer chip, within a data center.

That's right, Yetis.

Until now, this tiny electric porcelain part of Toto's toilet business.

Just 7% of sales.

Had just been an afterthought to that toilet business.

But with years and years of order backlogs from big tech to build data centers for AI, Toto's realizing, hey, we can charge whatever price we want for these electrostatic chucks.

So they are.