Nick Unsworth

But the revenue, I mean, you back off the $125 for expense.

We only spent $9,975 on ads.

So about 80% of that room was from ads.

Now, it might have been ads served to our custom audience with our email list and things like that.

But the majority came through and they were tracked through ads.

So to me, part of what I wanted to just plant the seed with you here today is that if you've ever thought about doing events...

you could do this exact same model and get 20 people into a room.

You could get 50.

You know, I did it, you know, I did it with one day events and it's just, it's such a fun way to grow your business.

And the best part is it creates the glue.

The stickiness is the community that keeps coming back.

And, and so it's just a fun way to operate.

All right, I'm obsessed with The War of Art by Steven Pressfield.

It unlocks our clients.

It is life-changing for them.

And that book has just changed my world.

It's rocked my world because when you read it, it helps you realize that being outside your comfort zone, fear, all of that, when repositioned and reframed in your head, it actually is a motivator.

And as soon as someone grabs onto that concept, literally, you become unstoppable in business.

It's such a beautiful thing.

Also obsessed with Adam Braun from Pencils of Promise.