Nico Jones

God bless, it's some fuel, it's some capital, it's some energy, go and do your thing.

And that's typically what a startup is looking for.

They are looking for resource in the form of connections, access, and financial energy, i.e.

money,

to go further down their path.

So the lads that have built what I'm about to tell you about have done that bootstrap to start with, and then, which bootstrap is terminology for doing it with very minimal input, and then eventually you get to a funding round.

I mean, this is no different to the likes of Sharesies, for instance, who have gone and done that.

Holter, I think, have done funding rounds as well, and I think Generate KiwiSaver have actually invested into Holter along those funding rounds.

There's a big outfit called the Ice House that build funds where you can

If you meet those investor criteria, you can put money into the fund and then the fund will go and buy different sorts of startups.

And this is what people talk about when they say, we've tied up so much money in property, we should be putting it into productive assets that are doing things.

And so part of...

My underlying thesis is that there's a lot of truth to that.

And I see what people can do with business.

And so for me, this is another one of those, okay, I get to put some money in to help some other founders have a crack at bringing their vision to life.

Could they fail?

100%.

Could a competitor blow them out of the water?

Also a possibility.

What's my biggest downside risk?