Nicolas Cole
👤 PersonAppearances Over Time
Podcast Appearances
I might consider putting that underneath that main point, right? Run a banned words experiment in which you exclude all direct competitor names during strategic planning. Cool. So you can see how this has improved. And it's improved because we know what to ask for. And we know what to ask for because we've done it manually.
So then just to close the loop and just to sort of complete this for everyone, once you have the three main points, the next thing that you do, and this is what completes the writing, is you go back to the 10 magical ways and you go, so what am I going to give the reader in each one of these sections? So here, lesson one, every founder should ban one word most closely to whatever.
So then just to close the loop and just to sort of complete this for everyone, once you have the three main points, the next thing that you do, and this is what completes the writing, is you go back to the 10 magical ways and you go, so what am I going to give the reader in each one of these sections? So here, lesson one, every founder should ban one word most closely to whatever.
So then just to close the loop and just to sort of complete this for everyone, once you have the three main points, the next thing that you do, and this is what completes the writing, is you go back to the 10 magical ways and you go, so what am I going to give the reader in each one of these sections? So here, lesson one, every founder should ban one word most closely to whatever.
So here, we really like the run a banned words experiment. So we put this here. how do we make this the most valuable we can? Well, we would explain to people the steps of running a banned words experiment, right? So here are the magical ways we're going to go with steps, right? Convenience can be a product differentiator.
So here, we really like the run a banned words experiment. So we put this here. how do we make this the most valuable we can? Well, we would explain to people the steps of running a banned words experiment, right? So here are the magical ways we're going to go with steps, right? Convenience can be a product differentiator.
So here, we really like the run a banned words experiment. So we put this here. how do we make this the most valuable we can? Well, we would explain to people the steps of running a banned words experiment, right? So here are the magical ways we're going to go with steps, right? Convenience can be a product differentiator.
Okay, well, if I'm explaining that convenience can be a product differentiator, what might make sense? Maybe some stats might be interesting as to why it can be like proving that, or maybe it's like examples of other companies that have used
Okay, well, if I'm explaining that convenience can be a product differentiator, what might make sense? Maybe some stats might be interesting as to why it can be like proving that, or maybe it's like examples of other companies that have used
Okay, well, if I'm explaining that convenience can be a product differentiator, what might make sense? Maybe some stats might be interesting as to why it can be like proving that, or maybe it's like examples of other companies that have used
um convenience in order to differentiate themselves right and then lesson number three businesses built around guilt empower the customer not alienate them well whenever you're explaining something right maybe here we need some like and here are you know reasons why Here's why that is, right? That's another one of the 10 magical ways.
um convenience in order to differentiate themselves right and then lesson number three businesses built around guilt empower the customer not alienate them well whenever you're explaining something right maybe here we need some like and here are you know reasons why Here's why that is, right? That's another one of the 10 magical ways.
um convenience in order to differentiate themselves right and then lesson number three businesses built around guilt empower the customer not alienate them well whenever you're explaining something right maybe here we need some like and here are you know reasons why Here's why that is, right? That's another one of the 10 magical ways.
So this list is insanely powerful because then you just go through each section and you go, all right, here, lesson one, I'm going to give people steps on how to run a banned words experiment. Lesson number two, I'm going to give some stats to back up why this is a thing. And I'm going to give a couple examples of other companies that have done it.
So this list is insanely powerful because then you just go through each section and you go, all right, here, lesson one, I'm going to give people steps on how to run a banned words experiment. Lesson number two, I'm going to give some stats to back up why this is a thing. And I'm going to give a couple examples of other companies that have done it.
So this list is insanely powerful because then you just go through each section and you go, all right, here, lesson one, I'm going to give people steps on how to run a banned words experiment. Lesson number two, I'm going to give some stats to back up why this is a thing. And I'm going to give a couple examples of other companies that have done it.
And then lesson three, businesses built around guilt empower the customer, not alienate them. Here are a couple tangible reasons why. We haven't written a single full paragraph or anything, and all the decisions are made. So now when you sit down to write, this isn't hard. You just go, oh, I fill this in in this section. And so then if you were to bring that over to AI, what would you do?
And then lesson three, businesses built around guilt empower the customer, not alienate them. Here are a couple tangible reasons why. We haven't written a single full paragraph or anything, and all the decisions are made. So now when you sit down to write, this isn't hard. You just go, oh, I fill this in in this section. And so then if you were to bring that over to AI, what would you do?
And then lesson three, businesses built around guilt empower the customer, not alienate them. Here are a couple tangible reasons why. We haven't written a single full paragraph or anything, and all the decisions are made. So now when you sit down to write, this isn't hard. You just go, oh, I fill this in in this section. And so then if you were to bring that over to AI, what would you do?
You would literally just articulate what I just said. And then it would come up with a V1, and then you would run it back and do it again. You'd go section by section. You'd be like, lesson one, I think those steps aren't tangible enough. Could you rewrite that in sentence form? You are the editor-in-chief.