Nicolas Cole

So there, so there's a tool called publisher rocket and it's made by this guy. This guy owns a website. Talk about an amazing website called, um, the site's called something self-publishing and basically, or, uh, Kindle publishing.com or something. And all he does is talk about publishing via Kindle on Amazon. Super niche, but like really lucrative site.

And he built this SaaS tool where you can type in any book, any subcategory, any anything, and it shows you the search volume. It shows you the average estimated sales of that book. It shows you like keyword competition. So I'm obsessed with this tool. Like once a month, I'll just open it up and be like, what is this book doing? I just want to see.

And he built this SaaS tool where you can type in any book, any subcategory, any anything, and it shows you the search volume. It shows you the average estimated sales of that book. It shows you like keyword competition. So I'm obsessed with this tool. Like once a month, I'll just open it up and be like, what is this book doing? I just want to see.

And he built this SaaS tool where you can type in any book, any subcategory, any anything, and it shows you the search volume. It shows you the average estimated sales of that book. It shows you like keyword competition. So I'm obsessed with this tool. Like once a month, I'll just open it up and be like, what is this book doing? I just want to see.

But the mistake, I think there's two mistakes that people make because people have been doing this where you like look at search volume and then you're like, okay, I'm just going to write a book for this. The mistake that I see is one is the person sees that opportunity and then goes, okay, I'm just going to go write one book for that keyword or that subcategory.

But the mistake, I think there's two mistakes that people make because people have been doing this where you like look at search volume and then you're like, okay, I'm just going to write a book for this. The mistake that I see is one is the person sees that opportunity and then goes, okay, I'm just going to go write one book for that keyword or that subcategory.

But the mistake, I think there's two mistakes that people make because people have been doing this where you like look at search volume and then you're like, okay, I'm just going to write a book for this. The mistake that I see is one is the person sees that opportunity and then goes, okay, I'm just going to go write one book for that keyword or that subcategory.

And then I'm going to do it again in a different subcategory and then do it again and then do it again. And you don't ever have density in one. you're just sort of bouncing around to like the next SEO opportunity. Whereas I see more opportunity in going, this subcategory is exploding, lit RPG. I don't wanna just write one book in that category. I wanna write a hundred books in that category.

And then I'm going to do it again in a different subcategory and then do it again and then do it again. And you don't ever have density in one. you're just sort of bouncing around to like the next SEO opportunity. Whereas I see more opportunity in going, this subcategory is exploding, lit RPG. I don't wanna just write one book in that category. I wanna write a hundred books in that category.

And then I'm going to do it again in a different subcategory and then do it again and then do it again. And you don't ever have density in one. you're just sort of bouncing around to like the next SEO opportunity. Whereas I see more opportunity in going, this subcategory is exploding, lit RPG. I don't wanna just write one book in that category. I wanna write a hundred books in that category.

So you just flood the density of that one subcategory. And then second is when people do this, they're more entrepreneurial than they are like publisher or writerly. So what happens is they identify an opportunity, but then they publish a low quality book with a low quality cover in that subcategory. So even if it makes a little money, it's like, it just looks like it's all the same thing.

So you just flood the density of that one subcategory. And then second is when people do this, they're more entrepreneurial than they are like publisher or writerly. So what happens is they identify an opportunity, but then they publish a low quality book with a low quality cover in that subcategory. So even if it makes a little money, it's like, it just looks like it's all the same thing.

So you just flood the density of that one subcategory. And then second is when people do this, they're more entrepreneurial than they are like publisher or writerly. So what happens is they identify an opportunity, but then they publish a low quality book with a low quality cover in that subcategory. So even if it makes a little money, it's like, it just looks like it's all the same thing.

Whereas if you spend some time going through these subcategories, you're like, it's really clear. you know, Penguin Random House isn't in this subcategory. So you have an opportunity to go, I'm going to walk in here and essentially look like a major publisher is taking this over, but it doesn't cost that much money.

Whereas if you spend some time going through these subcategories, you're like, it's really clear. you know, Penguin Random House isn't in this subcategory. So you have an opportunity to go, I'm going to walk in here and essentially look like a major publisher is taking this over, but it doesn't cost that much money.

Whereas if you spend some time going through these subcategories, you're like, it's really clear. you know, Penguin Random House isn't in this subcategory. So you have an opportunity to go, I'm going to walk in here and essentially look like a major publisher is taking this over, but it doesn't cost that much money.

The reason people don't do it is because most writers don't have the money to do that.

The reason people don't do it is because most writers don't have the money to do that.

The reason people don't do it is because most writers don't have the money to do that.

So this is what's so interesting about this subcategory. Great question. Okay, did anyone see, this is totally left wing, but you'll see the connection. Did anyone see that Tucker Max went on Tucker Carlson recently?