Nir Eyal
👤 SpeakerAppearances Over Time
Podcast Appearances
So nevermind, I won't do it.
Those are kind of obvious.
The missing element, when people say, yeah, yeah, you know, I really do want to get healthier and I know I need to go to the gym, so there's the behavior and the benefit, but I don't really want to.
It's because of some kind of underlying limiting belief.
Probably something like exercise sucks.
Exercise hurts.
Exercise is suffering.
Take it from a former fat person.
I used to be clinically obese.
I would tell myself stuff like that all the time.
I don't have time.
This is painful.
I don't like it.
I'm not athletic.
What are these?
Are they facts?
No, they're just limiting beliefs.
Yeah, and this is probably one of the most important things if you want to change your life, is to realize that you do not see reality as it is.
It's impossible.
The human brain absorbs about 11 million bits of information per second.