Nir Eyal

That's super weird and uncomfortable.

But you know what?

It provokes luck.

It makes those opportunities.

And then the next thing, and this is probably the most important of the three, is to relish failure opportunities.

that people see failure as a sign that they're doing something wrong.

And that's not the attitude of successful people.

Then in fact, successful people relish those opportunities, right?

So, hey, I'm making my sales calls.

Not a lot of people said no, but oh man, I've got more to do.

Look how many no's I got.

That means the next one might be a yes.

So for example, if I told you whatever goal you might have

I tell you, I traveled into the future, and I know that you have only five more failures before number six is gonna be a success.

If you're looking for love, go on five more dates, sixth one, you're gonna find your soulmate.

Five more leads, and the sixth one, you're gonna close a deal.

Whatever it is, find new, five more failures, and then you're gonna have, the sixth one's gonna be a big success.

Would you avoid failure?

Yeah, exactly.

You look forward to it.