Noah Laphart

Prashanth has worked for companies in the past focused on products, companies like McAfee and the Advisor Board Company.

Outside of that, he started to build product after product, but no one wanted to buy said products.

Eventually, he was tasked to advise a company in product delivery, which then changed everything.

This is the creation story of Innistax.

So let's dive into that, maybe that one person team then.

So, you know, I asked questions on this show about MVPs.

That sounds like an MVP for Enistax, right?

So that first version of what you were bringing to life with Enistax, tell me about that and how long it took you to create and bring up and erect and what sort of tools you're using to bring it to life.

Tell me about a decision or a trade-off you had to make with that first MVP and focus on trust, right?

Maybe you had to approach the problems that you're delivered in a specific way, right, to make sure that trust was established.

Tell me about that and how you coped with those decisions.

Today's episode is brought to you by .techdomains.

And this one hits close to home.

Back in 2016, when I was building my own tech startup, I went on a hunt for that elusive .com.

Looked high, looked low, and guess what I found?

Nothing.

What I did find cost me an arm and a leg.

So I did what every founder does under pressure.

Threw in extra letters, settled for the less than optimal name.

And here's what I wish someone had said to me back then.