Oz Pearlman

Do you mean if you want to learn how to do mentalism?

So the first book I started reading was a book called 13 Steps to Mentalism. But man, is it going to be tough for most people because it was written in the 1920s. So it's kind of like, you know, it's like watching an old movie. No offense to old movies, but I'm like, oh, it's hard to get into this with my attention span now because it's antiquated.

So the first book I started reading was a book called 13 Steps to Mentalism. But man, is it going to be tough for most people because it was written in the 1920s. So it's kind of like, you know, it's like watching an old movie. No offense to old movies, but I'm like, oh, it's hard to get into this with my attention span now because it's antiquated.

So the first book I started reading was a book called 13 Steps to Mentalism. But man, is it going to be tough for most people because it was written in the 1920s. So it's kind of like, you know, it's like watching an old movie. No offense to old movies, but I'm like, oh, it's hard to get into this with my attention span now because it's antiquated.

Some of it still applies, but you have to really do a big reach to know how do I apply this? Because back then there were no TVs or no phones. There's no it's just that's what I started with. But I had to learn the hard way. So much of what I do now is, again, I told you, is I don't really do what other people do because I don't know how to explain. They create different, right?

Some of it still applies, but you have to really do a big reach to know how do I apply this? Because back then there were no TVs or no phones. There's no it's just that's what I started with. But I had to learn the hard way. So much of what I do now is, again, I told you, is I don't really do what other people do because I don't know how to explain. They create different, right?

Some of it still applies, but you have to really do a big reach to know how do I apply this? Because back then there were no TVs or no phones. There's no it's just that's what I started with. But I had to learn the hard way. So much of what I do now is, again, I told you, is I don't really do what other people do because I don't know how to explain. They create different, right?

If you were building a house and you have all these tools, you're going to build using your tools. Does that make sense? So I've got this set of tools. I knew a hammer does this. I do that. I create with the house already built. So my vision, again, and why what's been a differentiating feature is I build with the person at the end in mind. And I already know what the house is going to be.

If you were building a house and you have all these tools, you're going to build using your tools. Does that make sense? So I've got this set of tools. I knew a hammer does this. I do that. I create with the house already built. So my vision, again, and why what's been a differentiating feature is I build with the person at the end in mind. And I already know what the house is going to be.

If you were building a house and you have all these tools, you're going to build using your tools. Does that make sense? So I've got this set of tools. I knew a hammer does this. I do that. I create with the house already built. So my vision, again, and why what's been a differentiating feature is I build with the person at the end in mind. And I already know what the house is going to be.

I know what the memory, I know what you're going to say. Like CNBC, do you ever watch that channel?

I know what the memory, I know what you're going to say. Like CNBC, do you ever watch that channel?

I know what the memory, I know what you're going to say. Like CNBC, do you ever watch that channel?

So CNBC, Fox Business are financial channels. I have been on those channels dozens of times. How many other mentalists or magicians have ever been on them? Zero. Zero. Why is that? Because it's unusual. That's a serious network. Why do you put me on? Because I do stuff around the markets. And so if you're watching it, you buy in because my stuff's about stock market, interest rates, all stuff.

So CNBC, Fox Business are financial channels. I have been on those channels dozens of times. How many other mentalists or magicians have ever been on them? Zero. Zero. Why is that? Because it's unusual. That's a serious network. Why do you put me on? Because I do stuff around the markets. And so if you're watching it, you buy in because my stuff's about stock market, interest rates, all stuff.

So CNBC, Fox Business are financial channels. I have been on those channels dozens of times. How many other mentalists or magicians have ever been on them? Zero. Zero. Why is that? Because it's unusual. That's a serious network. Why do you put me on? Because I do stuff around the markets. And so if you're watching it, you buy in because my stuff's about stock market, interest rates, all stuff.

And it's like, this is crazy, but it had to do with stuff I know. So the same thing when I do ESPN, I'm creating from a different perspective than most. I customize the content. Like when I do a corporate event, I learn in and out your business. And when I go up there, I sneak in the medicine. So now ESPN, You're actually your people aren't just seeing a show.

And it's like, this is crazy, but it had to do with stuff I know. So the same thing when I do ESPN, I'm creating from a different perspective than most. I customize the content. Like when I do a corporate event, I learn in and out your business. And when I go up there, I sneak in the medicine. So now ESPN, You're actually your people aren't just seeing a show.

And it's like, this is crazy, but it had to do with stuff I know. So the same thing when I do ESPN, I'm creating from a different perspective than most. I customize the content. Like when I do a corporate event, I learn in and out your business. And when I go up there, I sneak in the medicine. So now ESPN, You're actually your people aren't just seeing a show.

They're getting messaging and they're getting in a way where they don't tune out because they don't realize they're being spoken to. It's mostly entertainment. Boom. I planted those thoughts and you leave there with, you know, what's the product launch? What's this? All those things are now internalized and remembered.