Pat Flynn
speaker
147 appearances
1 recordings
1 series
first heard May 2025
last heard May 2025
Pat Flynn’s voice in public audio — every appearance, attributed to the second.
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Appearances
When you have, for example, let's say you're gonna try to build an audience on TikTok, for example, instead of like, I'm gonna try to get this many views, or I'm gonna just try to get this many likes, what if you just went daily for 60 days? And that was your goal. Daily for 60 days.
And on TikTok, especially, we know this as creators, the strategy is to have some quantity and stay relevant by publishing daily. And not even worry about the views. So if you get to the 60 days, you've won no matter what. You've done it because that is the thing you can control. You can control your production and your publishing. You can't control the algorithm.
You can't control whether a person likes this video or not. Yes, we look at those and we base decisions off of those things. We pivot based off of those things. But when we base our mood on something that we cannot control, you are letting external factors potentially break you. And I heard this quote once, an egg broken from the outside, life ends. an egg broken from the inside, life begins.
So it has to happen. from the inside. And when you base your success on the work that you're doing, putting in the reps, not only will you still feel like you've gotten the job done and then go, okay, well, this didn't work out, but I gave it a shot. Let's pivot and talk to and find other people who've done this and help guide me. So the mentorship thing again, coming up.
But also when you have those reps and you're not caring about the numbers, you're caring about your production, your storytelling, you will get better, you will get faster. You will go from one hour editing to 20 minutes to 10. And things just start to happen. With my Shorts channel, I started the Shorts channel, again, is in the Pokemon space. I started it with the 60-day experiment in mind.
And I said, I'm just going to go to 60.
I have another itch I want to scratch.
Right.
And then as far as the learning that can happen, and this is what my next book is about. It's about the information overload. Um, Lean learning is what it's called. It's finding the difference between just in time information, that's what we want. Not just in case. What do you mean just-in-time information? Just-in-time.
Whatever your next thing that you're focusing on is, and within that, your literal next steps, that's what you're focused on. That's it. Only allow yourself to learn about those things and those things alone. Knowing that when you get past that, there will be other resources available for you. Trusting that because we know there's so much information out there now.
versus just in case information, which looks like a person who subscribed to 25 different podcasts, listens to every episode because of the golden nuggets that they will never put into action, right? A big moan in the audience right there. I might have just called some of you out.
and the momentum begins, you start to get excited because you've gotten part one done and you move on, right? How many people read books all the way through and never take any action? What if you read chapter one of Lewis's new book, you took action on that, and then you read chapter two?
So the Shorts channel, I was learning about telling a 60 second story and how to do that best. I found a company to create a little jingle. Should I open it or should I keep it sealed? And that's- That's the jingle. That's literally what I sent them. It sounded just like that. And I said- You sent that? You said this? I recorded it and I said, please make this sound good.
Oh, there's been parodies of it now. Like somebody opened a package of baloney and was like, should I open it? And then they open it and they're like, oh, this one's valuable. Why is there mold on this one? Like it was...
So the concept is really simple and easy, but I adorn it with these other flavors. Yeah, you make it fun. You make it unique. I add some spice and salsa to it like you're dancing. And then if at the end it's a bad pull, I have a second jingle, which is like a bad version. And then I have a good one for when I pull good cards.
And 35 days into the 60-day experiment, I was getting just a few hundred views a day.
Yeah. And I was like, if I was in my older self and not thinking about just controlling what I can control, uploading every day, getting to day 60, I would have given up probably by day 14. Two weeks in, this is going nowhere. But I said 60 days. Day 36, one of the videos hit 750,000 views. All the other videos started to get some love.
And then every video after that, I'm at a point now where after 24 hours, it's pretty much a guaranteed million views on a new video. It's crazy. And it takes me 10 minutes to edit every day because I've done it every day and I've gotten the system down. I have templates, the same music, the same canon, the same cadence. And... then I can go to the Detroit Lions game again.
This man is good.
If I believe that that's going to happen, it's going to happen. Whether you think you can or you can't, you're right, Henry Ford. And so I don't believe that's gonna happen. Because if I did, it would affect my content and the quality of it already. I would reach too far. I would maybe try to add too many explosions in the videos, like a Mr. Beast video. Now it's just like ridiculous, right?
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