Paul Alex
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Appearances Over Time
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I mean, whatever it is that you're doing in the process to go ahead and bring the revenue because the biggest three needle movers, guys, for you guys listening right now, client acquisition, sales and fulfillment, right?
It's everything in business.
So when it comes down to it, you were going ahead and you were the perfect example of what to do, especially in a startup just like this.
So when you went ahead and you started growing, when did you start detaching yourself from doing sales, marketing?
When did you get big enough where you were just like, okay, I need to work on the business, not in the business?
And especially for anyone that's listening right now, based on your experience, one funnel should be enough to actually get you to that million dollar mark.
And you should be able to push it past that.
Once you do pass that million dollar mark, that's when you should deploy a second or third funnel.
And then what was your main client acquisition channel when you first started?
Meta.
Meta.
And then were you running like ads directly to book a call or like a video sales letter or a webinar or DM ads?
What was it exactly?
Yeah, no, absolutely.
And that's great, great advice.
How were you able to create such a demand to get you guys to that $130 million mark, man?
I mean, that's remarkable, right?
And a lot of people dream of getting to that type of point in their career, especially when they launch an education space.
So
What was it that you did as far as just was your marketing on point?