Paul Osborne

And he wasn't being himself.

And he was lying.

So, you know, the British sense of fair play is like, how dare they?

How dare someone play a game in a game?

And I think that kind of like that became a kind of an aspect of what a popular and positive characteristic would be if you were going into Big Brother is that you are yourself and you don't play games and you don't cheat.

Jade really believed in that.

She really believed that.

You've got to be yourself, warts and all, every facet of your personality, just be honest, never be fake.

It was always a big thing she always talked about.

You know, it set off that row with Shilpa, that sort of fakery aspect of it, the game playing, the not showing who you really are.

I think she saw Big Brother as a real leveler.

Like, you know, she was sort of working class, undereducated, had a really tough life, but she could be sharing a house with someone that had...

As she put it, silver spoons and servants and all that sort of stuff.

So I think that aspect of it really sort of permeates through those early series.

Being themselves, absolutely authentic, yes, absolutely.

You know, to a positive and negative reaction, depending on who that self was.

Right.

You know that you're going in to be judged, to be, you know, liked or disliked, and that the public will participate in your success or failure based on that.

That's social media.

Likes, dislikes, cancelled for this, cancelled for that.