Paul "Triple H" Levesque

But the truth of the matter is really what hooks people and gets them engaged is the storytelling.

And storytelling doesn't have to be complex.

Doesn't have to be simple either.

But those stories are there since the beginning of time.

And it's really what we do.

Good, bad, good.

And in today's world, no one is really fully good.

No one is really fully bad.

They're shades of gray, but they lean certain ways.

People pick and choose the characters they want to follow.

They pick and choose the storylines that resonate with them.

And then once we tell those stories of antagonists, protagonists, then the resolution of those takes place

in a ring in the middle of that arena, sometimes in front of tens of thousands, sometimes in front of 50, 60, 70, 80, 100,000 people, and seen around the world globally through our partners, which are either domestically raw, this is on Netflix,

so the largest streaming platform on the planet, and international every place else in the world.

All of our programming for the most part is on Netflix.

NXT, which is our developmental program, airs on Tuesdays on the CW, so on broadcast television.

go to Fridays.

SmackDown is on USA domestically, globally Netflix.

And then our biggest events are what used to be pay-per-views and are now called premium live events because they're on streaming services.

We just did a massive deal that we're very proud of with ESPN.