Pete Wright
👤 SpeakerAppearances Over Time
Podcast Appearances
And instead you've just reinforced I'm ferret in a flannel shirt Pete.
And I am going to use ChatGPT to tell me how to make Snackwell's Devil's Food Cookies.
I'm going to do that today.
Of course I'm going to do that today.
Gee, many Christmas.
How did it take so long for us to get here?
When Klondike discontinued the Choco Taco in 2022, I took that personally.
I'm not even sure that I liked the Choco Taco.
I hadn't eaten one in decades.
But when it was gone, actually gone, I felt something.
Something that, if I'm being honest, felt uncomfortably close to loss.
This is insane, right?
We're talking about a waffle cone shaped like a taco filled with vanilla ice cream dipped in chocolate and nuts.
It is objectively a C plus frozen novelty item.
And yet, people who study nostalgia have found it's not just pleasant reminiscence, it's a coping mechanism.
People turn to nostalgic memories during periods of stress and uncertainty.
Nostalgia functions as a psychological immune system.
When the present feels threatening, we retreat to the past.
Now, think about what was going on when the Choco Taco was discontinued.
July of 2022, two years into the pandemic, inflation at a 40-year high, and Klondike looked at that moment and said,