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Peter Roth

๐Ÿ‘ค Speaker
748 total appearances

Appearances Over Time

Podcast Appearances

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

It's not the market that's the problem.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

It's the value.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

It's the perception.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

I was on stage in Austin last week.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

I was talking to a room full of people, and I go...

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

you know, how many people here, it was a home services-based event, and I said, how many people by show of hands here are in solar?

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

And quite a few people, and so they raised their hand.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

And I was like, so you guys won't know exactly what I mean when I say this, but I go, if I was standing, if I was sitting in a room full of 100 random people, not business owners, just random people, and it was kind of one of those free-flowing conscious, what's that term, where you just, I say a word and then you say a word back, what's that?

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

So if I said the word solar, there's a really strong chance about a third of you people in this audience right now would be like, solar is a scam.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

Right?

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

It's like a third of the audience would yell back.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

Now, if I did the same thing and I just said air conditioning, ain't no one going to be like, air conditioning is a scam.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

There's your problem.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

There's your problem with your industry right there.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

The bias.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

You guys screwed it for yourselves.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

Now you get to lay in it.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

Because they overpromised.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

There was all kinds of scammy shit going on.

Digital Social Hour
Peter Roth: Why Cold Calling Is Stronger Than Ever in 2025 | DSH #1650

I could talk about it for all day, but there was all kinds of scammy shit going on.