Pierce Eugene Walla
๐ค SpeakerAppearances Over Time
Podcast Appearances
So I'd actually say we've, we have.
Have less customers than we did before.
but our ASP has gone way through the roof, right?
So we have grown 100% year over year since we last spoke, but really taking more of that enterprise focus and expanding our business that way.
Yeah, so I mean, that was the other thing was that
Those $99 a month customers, what we learned, took a lot of support, churned very quickly.
Whereas our enterprise customers, we've got net revenue churn of under 2% now.
So yeah, so we were happy to kind of not lose customers, but really focus on that enterprise space where I think we can add the most value.
Yeah.
I mean, I,
And it's a great point, right?
It's very attractive to have a $99 a month credit card product where people can just put in a credit card.
They don't have to talk to sales.
It's a very quick sale and not a lot of effort, right?
But the issue with those types of customers is that just as easily as they came onto your platform, they're going to get off it as well.
So what we realized, especially as a bootstrap company, was that we need to focus on our customers who we can add the most value to, who are going to pay us for that value that we're able to give them.
So I can tell you, we definitely lost a lot of customers, right?
So we still are in the hundreds of customers, Kaya.
So that's what I can tell you.
It's not 600 anymore.