PJ Richardson

Yeah, yeah, yeah.

Just by my name.

I'm PJ.

Oh.

Person.

No, I think I've seen this question comes up a lot, right?

And I've seen it happen and unfold where everybody defines themselves by what they do.

But...

We do a lot of things and that's not who we are.

ECD and co-founder of Laundry, a motion design studio in LA and San Francisco.

We do this stuff.

We make colorful things and we attempt to make people happy with what we do and just keep trying to do more of it and stay curious and have some fun.

Oh, 25 years.

We started Laundry 20 years ago this year.

Thank you.

Oh man, so many things.

It's the key to staying inspired and to keep going creatively is because creativity stays the same.

We get older, but I think the temptation is to sometimes, especially in this day and age, to give up and to just call it and fall on our heels, especially with AI and uncertainty.

Ultimately, the reason we got into this was the courage and the risk-taking and the experimentation.

kind of all the crazy chaos of being creative, and so I think it's just the mindset of just keep being that 17-year-old self that I think got all of us into being creative in some form.