Priit Martin

Yeah, definitely. Southwestern family of companies as a whole. And it's definitely true about Ventures, what we're building. We are values and methods and people-based company, not a product or a service-based company or a business. So it doesn't really matter what the product is or how it's going to change in the future.

Yeah, definitely. Southwestern family of companies as a whole. And it's definitely true about Ventures, what we're building. We are values and methods and people-based company, not a product or a service-based company or a business. So it doesn't really matter what the product is or how it's going to change in the future.

The way we do things is all proof enough that it's going to survive drastic changes. And I think that's what happened in 2020 and during the COVID times.

The way we do things is all proof enough that it's going to survive drastic changes. And I think that's what happened in 2020 and during the COVID times.

Kind of fair. We call them divisions. The dream is to, in about 10, 15, 20 years, kind of build like a mini Southwestern family of companies, but in Europe. So back when it started, it was actually created in 2018 by Jaak Roosaere. Because Jaak back then was also ready to move on from the book sales business.

Kind of fair. We call them divisions. The dream is to, in about 10, 15, 20 years, kind of build like a mini Southwestern family of companies, but in Europe. So back when it started, it was actually created in 2018 by Jaak Roosaere. Because Jaak back then was also ready to move on from the book sales business.

And quite literally the first month or two, Jaak had an office and a whiteboard and he was like sitting around and coming up with ideas what to do. Five years later, we don't do any of those ideas. We do something totally different, but that's okay. So what we do now, yes, we are like a little collection of divisions or companies and we plan to grow a lot in the future.

And quite literally the first month or two, Jaak had an office and a whiteboard and he was like sitting around and coming up with ideas what to do. Five years later, we don't do any of those ideas. We do something totally different, but that's okay. So what we do now, yes, we are like a little collection of divisions or companies and we plan to grow a lot in the future.

So to the outside world, it's very simple. We sell things. To the other businesses, other partners, we help them sell stuff. Currently, we sell insurance, accident insurance and life insurance, different products with an investment portion. We do fundraising for many different smaller organizations. We do a little bit of business to business sales that we are just starting.

So to the outside world, it's very simple. We sell things. To the other businesses, other partners, we help them sell stuff. Currently, we sell insurance, accident insurance and life insurance, different products with an investment portion. We do fundraising for many different smaller organizations. We do a little bit of business to business sales that we are just starting.

We sell these smart connected smoke alarms to families, some home security. In the five years, we had about 100,000 customers either face to face or by calling them up on the phone. So that's what we do for our partners. We help them grow their businesses by bringing in new customers often. But that's not our main product.

We sell these smart connected smoke alarms to families, some home security. In the five years, we had about 100,000 customers either face to face or by calling them up on the phone. So that's what we do for our partners. We help them grow their businesses by bringing in new customers often. But that's not our main product.

Our main product really is not for our partners or the other businesses, but it's to our own people. So the real product of Ventures is a cool career. It's a cool career opportunity. And I know career is almost like a dirty word on social media in the past 10, 15 years.

Our main product really is not for our partners or the other businesses, but it's to our own people. So the real product of Ventures is a cool career. It's a cool career opportunity. And I know career is almost like a dirty word on social media in the past 10, 15 years.

There's so much about keep trying new things and move around and you should never stay put more than two years in one place and all that stuff. But I believe there is great value in building something, in building your skill. in a particular area, in building relationships with the people you work with and your partners and so on.

There's so much about keep trying new things and move around and you should never stay put more than two years in one place and all that stuff. But I believe there is great value in building something, in building your skill. in a particular area, in building relationships with the people you work with and your partners and so on.

On the other hand, I understand the challenge that nobody wants to do the same thing for 20 years. The half life of a job currently is what, 40 years now? So 50% of the occupations didn't even exist back in the 90s that there are today. So the idea of ventures is that you are not tied to a specific partner or a product. You don't need to sell insurance for 50 years.

On the other hand, I understand the challenge that nobody wants to do the same thing for 20 years. The half life of a job currently is what, 40 years now? So 50% of the occupations didn't even exist back in the 90s that there are today. So the idea of ventures is that you are not tied to a specific partner or a product. You don't need to sell insurance for 50 years.

All you are tied to is the family of companies, like the values we have and the methods we do things. A bonus is that whatever you earn during your career, so if you become a company owner, because we are a privately owned company, right? everybody become a stock owner. Or if you build a customer base, like life insurance, you have customers paying for 10, 15, 20, 30 years.

All you are tied to is the family of companies, like the values we have and the methods we do things. A bonus is that whatever you earn during your career, so if you become a company owner, because we are a privately owned company, right? everybody become a stock owner. Or if you build a customer base, like life insurance, you have customers paying for 10, 15, 20, 30 years.