Priit Martin

Even if you move around within the ventures or you even start something totally new, you get to keep all the benefits. That's the dream.

Even if you move around within the ventures or you even start something totally new, you get to keep all the benefits. That's the dream.

The first part of my career, when I was selling books, it is simple, but not easy. So people have done it for more than a hundred years. Literally, I think more than 250,000 people have done it by now, right? So you don't need to invent anything. There is a method to everything and there is a manual to everything, right? So it is your job to use it to the best of your skill.

The first part of my career, when I was selling books, it is simple, but not easy. So people have done it for more than a hundred years. Literally, I think more than 250,000 people have done it by now, right? So you don't need to invent anything. There is a method to everything and there is a manual to everything, right? So it is your job to use it to the best of your skill.

And now in the last five years, I found myself many times in a situation where there is no manual. All you have is kind of the idea or the direction where you want to push it to. And then you start not from zero, but you start from like 25% instead of from 75% complete. And one thing we have at Ventures is an absolutely wonderful team. We mostly come from the same background.

And now in the last five years, I found myself many times in a situation where there is no manual. All you have is kind of the idea or the direction where you want to push it to. And then you start not from zero, but you start from like 25% instead of from 75% complete. And one thing we have at Ventures is an absolutely wonderful team. We mostly come from the same background.

Most of us have sold books before. And that core team has worked really well trying to figure out new ways of doing things. So selling is the same. Selling is successful communication, but there are nuances, whether you sell books in America to moms with families, or you sell some sort of B2B service type product to a company in Estonia. And figuring that out has been a lot of fun.

Most of us have sold books before. And that core team has worked really well trying to figure out new ways of doing things. So selling is the same. Selling is successful communication, but there are nuances, whether you sell books in America to moms with families, or you sell some sort of B2B service type product to a company in Estonia. And figuring that out has been a lot of fun.

Any new business, we have done things in stupid ways and we have changed that. We have this running joke that whenever we feel that, aha, finally we have it, like whether it's a compensation plan or whatever that we have finished now, big changes are just around the corner. That has always been true. I'm selling different things to different people.

Any new business, we have done things in stupid ways and we have changed that. We have this running joke that whenever we feel that, aha, finally we have it, like whether it's a compensation plan or whatever that we have finished now, big changes are just around the corner. That has always been true. I'm selling different things to different people.

One thing that I am selling myself is the idea that you don't need to reinvent everything just because it feels cool or looks cool or sounds different. The pendulum can swing too far, right? As I was just saying that it's been fun figuring out how to do things differently. But the challenge sometimes also has been that how to make sure that the core things are the same.

One thing that I am selling myself is the idea that you don't need to reinvent everything just because it feels cool or looks cool or sounds different. The pendulum can swing too far, right? As I was just saying that it's been fun figuring out how to do things differently. But the challenge sometimes also has been that how to make sure that the core things are the same.

The things you learn that schedule is important, right? Having good goals and clarity is important. Making sure that it doesn't matter if it's a business meeting or you're talking to whoever it is, doing good and consistent self-talk and self-motivation is important. So that's one of the ideas that I'm selling to myself and also to all of our salespeople.

The things you learn that schedule is important, right? Having good goals and clarity is important. Making sure that it doesn't matter if it's a business meeting or you're talking to whoever it is, doing good and consistent self-talk and self-motivation is important. So that's one of the ideas that I'm selling to myself and also to all of our salespeople.

Because with them as well, it is easy to not understand what makes you successful at something. In sales, at least, people tend to think that what makes you successful is the fancy stuff. It's this my special joke or my special clothes I have. It's the way that I always leave office at 3.30 because then I am whatever it is. And it is my job to remind them that...

Because with them as well, it is easy to not understand what makes you successful at something. In sales, at least, people tend to think that what makes you successful is the fancy stuff. It's this my special joke or my special clothes I have. It's the way that I always leave office at 3.30 because then I am whatever it is. And it is my job to remind them that...

On average, what makes you good is doing the basics. And sometimes it's a challenge. I am selling the idea of thinking long-term to my own team and to our salespeople. Because when you are young, when you are in your early 20s, there's this common feeling that by the time you are 30 or 35, your life should be complete.

On average, what makes you good is doing the basics. And sometimes it's a challenge. I am selling the idea of thinking long-term to my own team and to our salespeople. Because when you are young, when you are in your early 20s, there's this common feeling that by the time you are 30 or 35, your life should be complete.

However much money you want to make, you need to have your 10 million by 35, and then it's time to retire. Yes. And then you're done. Truth is, when you are 35, you have probably had 15 good years where you're actually productive and creative and adding value to society. And, you know, people live to like 90 or 100 now.

However much money you want to make, you need to have your 10 million by 35, and then it's time to retire. Yes. And then you're done. Truth is, when you are 35, you have probably had 15 good years where you're actually productive and creative and adding value to society. And, you know, people live to like 90 or 100 now.